#BD3743#BD3743

#BD3743 is a mid, vivid red. Relative luminance 0.140; OKLCH L 54.0% C 0.170 H 20.1°. Best body text is #FFFFFF at 5.54:1 contrast (WCAG AA passes).

Color values

HEX	#BD3743
RGB	rgb(189, 55, 67)
HSL	hsl(355, 55%, 48%)
HSV	hsv(355, 71%, 74%)
CMYK	cmyk(0%, 70.9%, 64.6%, 25.9%)
CIE-LAB	lab(44.18, 53.85, 24.51)
CIE-LCH	lch(44.18, 59.17, 24.47°)
OKLab	oklab(53.97% 0.1595 0.0585)
OKLCH	oklch(53.97% 0.17 20.1)
XYZ	xyz(23.3680, 13.9598, 6.7731)
Luminance	0.1396 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3743 #37BDB1

analogous

#BD3786 #BD3743 #BD6E37

triadic

#BD3743 #43BD37 #3743BD

tetradic

#BD3743 #86BD37 #37BDB1 #6E37BD

square

#BD3743 #86BD37 #37BDB1 #6E37BD

split-complementary

#BD3743 #37BD6E #3786BD

monochromatic

#5E1B21 #8E2932 #BD3743 #D1606A #DF9097

Accessibility & contrast

On white

5.54

#BD3743 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.79

#BD3743 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3743

5.54:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3743	#FFFFFF	#000000	##FFFFFF
##BD3743	1.00	5.54	3.79	5.54
#FFFFFF	5.54	1.00	21.00	1.00
#000000	3.79	21.00	1.00	21.00
##FFFFFF	5.54	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5C5642

Deuteranopia (green-blind)

#7E733F

Tritanopia (blue-blind)

#CF0D3C

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #bd3743;
/* rgb */ color: rgb(189, 55, 67);
/* oklch */ color: oklch(54.0% 0.170 20.1);

Tailwind

colors: {
  custom: {
    50: '#d87777',
    500: '#bd3743',
    950: '#000000',
  },
}

SCSS

$custom: #bd3743;
$custom-light: #d87777;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3743",
  "rgb": {
    "r": 189,
    "g": 55,
    "b": 67
  },
  "hsl": {
    "h": 354.627,
    "s": 54.918,
    "l": 47.843
  },
  "oklch": {
    "l": 0.53965,
    "c": 0.16985,
    "h": 20.1
  },
  "luminance": 0.13956
}

Semantic roles & 50–950 ramp

primary

#BD3743

secondary

#86C9C3

accent

#DED14A

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160908

muted

#847B7B

Preview Lab

Preview with #BD3743

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →