#BD3741#BD3741

#BD3741 is a mid, vivid red. Relative luminance 0.139; OKLCH L 53.9% C 0.170 H 21.0°. Best body text is #FFFFFF at 5.55:1 contrast (WCAG AA passes).

Color values

HEX	#BD3741
RGB	rgb(189, 55, 65)
HSL	hsl(356, 55%, 48%)
HSV	hsv(356, 71%, 74%)
CMYK	cmyk(0%, 70.9%, 65.6%, 25.9%)
CIE-LAB	lab(44.14, 53.74, 25.68)
CIE-LCH	lch(44.14, 59.56, 25.54°)
OKLab	oklab(53.93% 0.1587 0.0609)
OKLCH	oklch(53.93% 0.17 21)
XYZ	xyz(23.3090, 13.9362, 6.4626)
Luminance	0.1393 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3741 #37BDB3

analogous

#BD3784 #BD3741 #BD7037

triadic

#BD3741 #41BD37 #3741BD

tetradic

#BD3741 #84BD37 #37BDB3 #7037BD

square

#BD3741 #84BD37 #37BDB3 #7037BD

split-complementary

#BD3741 #37BD70 #3784BD

monochromatic

#5E1B20 #8E2931 #BD3741 #D16069 #DF9096

Accessibility & contrast

On white

5.55

#BD3741 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.79

#BD3741 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3741

5.55:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3741	#FFFFFF	#000000	##FFFFFF
##BD3741	1.00	5.55	3.79	5.55
#FFFFFF	5.55	1.00	21.00	1.00
#000000	3.79	21.00	1.00	21.00
##FFFFFF	5.55	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5C5640

Deuteranopia (green-blind)

#7E733D

Tritanopia (blue-blind)

#CF0B3C

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #bd3741;
/* rgb */ color: rgb(189, 55, 65);
/* oklch */ color: oklch(53.9% 0.170 21.0);

Tailwind

colors: {
  custom: {
    50: '#d87775',
    500: '#bd3741',
    950: '#000000',
  },
}

SCSS

$custom: #bd3741;
$custom-light: #d87775;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3741",
  "rgb": {
    "r": 189,
    "g": 55,
    "b": 65
  },
  "hsl": {
    "h": 355.522,
    "s": 54.918,
    "l": 47.843
  },
  "oklch": {
    "l": 0.53929,
    "c": 0.16998,
    "h": 21
  },
  "luminance": 0.13933
}

Semantic roles & 50–950 ramp

primary

#BD3741

secondary

#86C9C4

accent

#DED34A

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160908

muted

#847B7B

Preview Lab

Preview with #BD3741

Body copy rendered with the generated semantic roles for this colour.

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