#BD373B#BD373B

#BD373B is a mid, vivid red. Relative luminance 0.139; OKLCH L 53.8% C 0.171 H 23.5°. Best body text is #FFFFFF at 5.57:1 contrast (WCAG AA passes).

Color values

HEX	#BD373B
RGB	rgb(189, 55, 59)
HSL	hsl(358, 55%, 48%)
HSV	hsv(358, 71%, 74%)
CMYK	cmyk(0%, 70.9%, 68.8%, 25.9%)
CIE-LAB	lab(44.05, 53.41, 29.17)
CIE-LCH	lch(44.05, 60.86, 28.64°)
OKLab	oklab(53.83% 0.1564 0.0679)
OKLCH	oklch(53.83% 0.171 23.5)
XYZ	xyz(23.1444, 13.8704, 5.5954)
Luminance	0.1387 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD373B #37BDB9

analogous

#BD377E #BD373B #BD7637

triadic

#BD373B #3BBD37 #373BBD

tetradic

#BD373B #7EBD37 #37BDB9 #7637BD

square

#BD373B #7EBD37 #37BDB9 #7637BD

split-complementary

#BD373B #37BD76 #377EBD

monochromatic

#5E1B1D #8E292C #BD373B #D16064 #DF9092

Accessibility & contrast

On white

5.57

#BD373B on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.77

#BD373B on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD373B

5.57:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD373B	#FFFFFF	#000000	##FFFFFF
##BD373B	1.00	5.57	3.77	5.57
#FFFFFF	5.57	1.00	21.00	1.00
#000000	3.77	21.00	1.00	21.00
##FFFFFF	5.57	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5D563A

Deuteranopia (green-blind)

#7E7337

Tritanopia (blue-blind)

#D0073A

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #bd373b;
/* rgb */ color: rgb(189, 55, 59);
/* oklch */ color: oklch(53.8% 0.171 23.5);

Tailwind

colors: {
  custom: {
    50: '#d97771',
    500: '#bd373b',
    950: '#000000',
  },
}

SCSS

$custom: #bd373b;
$custom-light: #d97771;
$custom-dark: #000000;

JSON

{
  "hex": "#bd373b",
  "rgb": {
    "r": 189,
    "g": 55,
    "b": 59
  },
  "hsl": {
    "h": 358.209,
    "s": 54.918,
    "l": 47.843
  },
  "oklch": {
    "l": 0.53828,
    "c": 0.17051,
    "h": 23.5
  },
  "luminance": 0.13867
}

Semantic roles & 50–950 ramp

primary

#BD373B

secondary

#86C9C7

accent

#DEDA4A

background

#FEF7F6

surface

#FDEEEC

border

#D5C9C7

text

#160907

muted

#847B7A

Preview Lab

Preview with #BD373B

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →