#BD3726#BD3726

#BD3726 is a mid, vivid red. Relative luminance 0.137; OKLCH L 53.6% C 0.173 H 30.6°. Best body text is #FFFFFF at 5.62:1 contrast (WCAG AA passes).

Color values

HEX	#BD3726
RGB	rgb(189, 55, 38)
HSL	hsl(7, 67%, 45%)
HSV	hsv(7, 80%, 74%)
CMYK	cmyk(0%, 70.9%, 79.9%, 25.9%)
CIE-LAB	lab(43.79, 52.52, 40.85)
CIE-LCH	lch(43.79, 66.54, 37.88°)
OKLab	oklab(53.56% 0.1493 0.0884)
OKLCH	oklch(53.56% 0.174 30.6)
XYZ	xyz(22.7050, 13.6946, 3.2811)
Luminance	0.1369 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3726 #26ACBD

analogous

#BD2661 #BD3726 #BD8326

triadic

#BD3726 #26BD37 #3726BD

tetradic

#BD3726 #61BD26 #26ACBD #8326BD

square

#BD3726 #61BD26 #26ACBD #8326BD

split-complementary

#BD3726 #26BD83 #2661BD

monochromatic

#571912 #8A281C #BD3726 #DA5746 #E48579

Accessibility & contrast

On white

5.62

#BD3726 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.74

#BD3726 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3726

5.62:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3726	#FFFFFF	#000000	##FFFFFF
##BD3726	1.00	5.62	3.74	5.62
#FFFFFF	5.62	1.00	21.00	1.00
#000000	3.74	21.00	1.00	21.00
##FFFFFF	5.62	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5F5523

Deuteranopia (green-blind)

#807220

Tritanopia (blue-blind)

#D00034

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bd3726;
/* rgb */ color: rgb(189, 55, 38);
/* oklch */ color: oklch(53.6% 0.173 30.6);

Tailwind

colors: {
  custom: {
    50: '#da7662',
    500: '#bd3726',
    950: '#000000',
  },
}

SCSS

$custom: #bd3726;
$custom-light: #da7662;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3726",
  "rgb": {
    "r": 189,
    "g": 55,
    "b": 38
  },
  "hsl": {
    "h": 6.755,
    "s": 66.52,
    "l": 44.51
  },
  "oklch": {
    "l": 0.53556,
    "c": 0.1735,
    "h": 30.6
  },
  "luminance": 0.13691
}

Semantic roles & 50–950 ramp

primary

#BD3726

secondary

#73C2CC

accent

#D6E93E

background

#FEF7F5

surface

#FDEEEA

border

#D5C9C6

text

#170905

muted

#857B79

Preview Lab

Preview with #BD3726

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →