#BD3653#BD3653

#BD3653 is a mid, vivid red. Relative luminance 0.141; OKLCH L 54.2% C 0.171 H 12.6°. Best body text is #FFFFFF at 5.50:1 contrast (WCAG AA passes).

Color values

HEX#BD3653
RGBrgb(189, 54, 83)
HSLhsl(347, 56%, 48%)
HSVhsv(347, 71%, 74%)
CMYKcmyk(0%, 71.4%, 56.1%, 25.9%)
CIE-LABlab(44.35, 55.30, 14.91)
CIE-LCHlch(44.35, 57.28, 15.09°)
OKLaboklab(54.2% 0.167 0.0373)
OKLCHoklch(54.2% 0.171 12.6)
XYZxyz(23.8690, 14.0850, 9.6437)
Luminance0.1408 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD3653 #36BDA0
analogous
#BD3697 #BD3653 #BD5C36
triadic
#BD3653 #53BD36 #3653BD
tetradic
#BD3653 #97BD36 #36BDA0 #5C36BD
square
#BD3653 #97BD36 #36BDA0 #5C36BD
split-complementary
#BD3653 #36BD5C #3697BD
monochromatic
#5E1B29 #8D283E #BD3653 #D15F77 #DF8FA0

Accessibility & contrast

On white

5.50
#BD3653 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.82
#BD3653 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3653
5.50:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD3653#FFFFFF#000000##FFFFFF
##BD36531.005.503.825.50
#FFFFFF5.501.0021.001.00
#0000003.8221.001.0021.00
##FFFFFF5.501.0021.001.00

Color blindness preview

Protanopia (red-blind)
#585753
Deuteranopia (green-blind)
#7B7350
Tritanopia (blue-blind)
#CF1442
Achromatopsia (no color)
#696969

Design tokens & code

CSS
--color: #bd3653;
/* rgb */ color: rgb(189, 54, 83);
/* oklch */ color: oklch(54.2% 0.171 12.6);
Tailwind
colors: {
  custom: {
    50: '#d77783',
    500: '#bd3653',
    950: '#000000',
  },
}
SCSS
$custom: #bd3653;
$custom-light: #d77783;
$custom-dark: #000000;
JSON
{
  "hex": "#bd3653",
  "rgb": {
    "r": 189,
    "g": 54,
    "b": 83
  },
  "hsl": {
    "h": 347.111,
    "s": 55.556,
    "l": 47.647
  },
  "oklch": {
    "l": 0.542,
    "c": 0.17109,
    "h": 12.6
  },
  "luminance": 0.14082
}

Semantic roles & 50–950 ramp

primary
#BD3653
secondary
#85C9BB
accent
#DFBF49
background
#FEF7F7
surface
#FCEEEE
border
#D5C9C9
text
#16090A
muted
#847B7C

Preview Lab

Preview with #BD3653

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD3653 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva