#BD3641#BD3641
#BD3641 is a mid, vivid red. Relative luminance 0.138; OKLCH L 53.8% C 0.171 H 20.7°. Best body text is #FFFFFF at 5.57:1 contrast (WCAG AA passes).
Color values
| HEX | #BD3641 |
|---|---|
| RGB | rgb(189, 54, 65) |
| HSL | hsl(355, 56%, 48%) |
| HSV | hsv(355, 71%, 74%) |
| CMYK | cmyk(0%, 71.4%, 65.6%, 25.9%) |
| CIE-LAB | lab(44.01, 54.11, 25.51) |
| CIE-LCH | lch(44.01, 59.82, 25.24°) |
| OKLab | oklab(53.83% 0.1599 0.0605) |
| OKLCH | oklch(53.83% 0.171 20.7) |
| XYZ | xyz(23.2620, 13.8422, 6.4469) |
| Luminance | 0.1384 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 2.57
Cardinal
#C41E3A
ΔE00 2.70
Dusty Red
#B9484E
ΔE00 3.54
Reddish
#C44240
ΔE00 4.11
Cherry (survey)
#CF0234
ΔE00 4.26
Lipstick Red
#C0022F
ΔE00 4.71
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD3641 #36BDB2
analogous
#BD3685 #BD3641 #BD6E36
triadic
#BD3641 #41BD36 #3641BD
tetradic
#BD3641 #85BD36 #36BDB2 #6E36BD
square
#BD3641 #85BD36 #36BDB2 #6E36BD
split-complementary
#BD3641 #36BD6E #3685BD
monochromatic
#5E1B20 #8D2831 #BD3641 #D15F68 #DF8F95
Accessibility & contrast
On white
5.57
#BD3641 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.77
#BD3641 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD3641
5.57:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD3641 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD3641 | 1.00 | 5.57 | 3.77 | 5.57 |
| #FFFFFF | 5.57 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.77 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.57 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5B5640
Deuteranopia (green-blind)
#7D723D
Tritanopia (blue-blind)
#CF073B
Achromatopsia (no color)
#686868
Design tokens & code
CSS
--color: #bd3641; /* rgb */ color: rgb(189, 54, 65); /* oklch */ color: oklch(53.8% 0.171 20.7);
Tailwind
colors: {
custom: {
50: '#d87775',
500: '#bd3641',
950: '#000000',
},
}SCSS
$custom: #bd3641; $custom-light: #d87775; $custom-dark: #000000;
JSON
{
"hex": "#bd3641",
"rgb": {
"r": 189,
"g": 54,
"b": 65
},
"hsl": {
"h": 355.111,
"s": 55.556,
"l": 47.647
},
"oklch": {
"l": 0.53828,
"c": 0.17096,
"h": 20.7
},
"luminance": 0.13839
}Semantic roles & 50–950 ramp
primary
#BD3641
secondary
#85C9C4
accent
#DFD349
background
#FEF7F7
surface
#FCEEED
border
#D5C9C8
text
#160908
muted
#847B7B