#BD3628#BD3628

#BD3628 is a mid, vivid red. Relative luminance 0.136; OKLCH L 53.5% C 0.174 H 29.8°. Best body text is #FFFFFF at 5.64:1 contrast (WCAG AA passes).

Color values

HEX#BD3628
RGBrgb(189, 54, 40)
HSLhsl(6, 65%, 45%)
HSVhsv(6, 79%, 74%)
CMYKcmyk(0%, 71.4%, 78.8%, 25.9%)
CIE-LABlab(43.67, 52.96, 39.66)
CIE-LCHlch(43.67, 66.17, 36.83°)
OKLaboklab(53.47% 0.1511 0.0865)
OKLCHoklch(53.47% 0.174 29.8)
XYZxyz(22.6911, 13.6138, 3.4400)
Luminance0.1361 (WCAG relative)
Temperaturewarm
Familyred

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary
#BD3628 #28AFBD
analogous
#BD2864 #BD3628 #BD8128
triadic
#BD3628 #28BD36 #3628BD
tetradic
#BD3628 #64BD28 #28AFBD #8128BD
square
#BD3628 #64BD28 #28AFBD #8128BD
split-complementary
#BD3628 #28BD81 #2864BD
monochromatic
#581913 #8A281D #BD3628 #D9574A #E3867C

Accessibility & contrast

On white

5.64
#BD3628 on #FFFFFF
AA ✓AA large ✓AAA ✗

On black

3.72
#BD3628 on #000000
AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3628
5.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg##BD3628#FFFFFF#000000##FFFFFF
##BD36281.005.643.725.64
#FFFFFF5.641.0021.001.00
#0000003.7221.001.0021.00
##FFFFFF5.641.0021.001.00

Color blindness preview

Protanopia (red-blind)
#5E5425
Deuteranopia (green-blind)
#7F7222
Tritanopia (blue-blind)
#D00034
Achromatopsia (no color)
#676767

Design tokens & code

CSS
--color: #bd3628;
/* rgb */ color: rgb(189, 54, 40);
/* oklch */ color: oklch(53.5% 0.174 29.8);
Tailwind
colors: {
  custom: {
    50: '#da7663',
    500: '#bd3628',
    950: '#000000',
  },
}
SCSS
$custom: #bd3628;
$custom-light: #da7663;
$custom-dark: #000000;
JSON
{
  "hex": "#bd3628",
  "rgb": {
    "r": 189,
    "g": 54,
    "b": 40
  },
  "hsl": {
    "h": 5.638,
    "s": 65.066,
    "l": 44.902
  },
  "oklch": {
    "l": 0.53474,
    "c": 0.17405,
    "h": 29.8
  },
  "luminance": 0.1361
}

Semantic roles & 50–950 ramp

primary
#BD3628
secondary
#75C3CB
accent
#D8E840
background
#FEF7F6
surface
#FDEDEB
border
#D5C8C6
text
#170905
muted
#857B7A

Preview Lab

Preview with #BD3628

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →

#BD3628 Color — HEX, RGB, HSL, OKLCH & Contrast — Tintiva