#BD3623#BD3623

#BD3623 is a mid, vivid red. Relative luminance 0.136; OKLCH L 53.4% C 0.175 H 31.2°. Best body text is #FFFFFF at 5.65:1 contrast (WCAG AA passes).

Color values

HEX	#BD3623
RGB	rgb(189, 54, 35)
HSL	hsl(7, 69%, 44%)
HSV	hsv(7, 81%, 74%)
CMYK	cmyk(0%, 71.4%, 81.5%, 25.9%)
CIE-LAB	lab(43.63, 52.80, 42.26)
CIE-LCH	lch(43.63, 67.63, 38.67°)
OKLab	oklab(53.43% 0.1496 0.0905)
OKLCH	oklch(53.43% 0.175 31.2)
XYZ	xyz(22.6115, 13.5820, 3.0208)
Luminance	0.1358 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3623 #23AABD

analogous

#BD235D #BD3623 #BD8323

triadic

#BD3623 #23BD36 #3623BD

tetradic

#BD3623 #5DBD23 #23AABD #8323BD

square

#BD3623 #5DBD23 #23AABD #8323BD

split-complementary

#BD3623 #23BD83 #235DBD

monochromatic

#561810 #892719 #BD3623 #DC5441 #E58375

Accessibility & contrast

On white

5.65

#BD3623 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.72

#BD3623 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3623

5.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3623	#FFFFFF	#000000	##FFFFFF
##BD3623	1.00	5.65	3.72	5.65
#FFFFFF	5.65	1.00	21.00	1.00
#000000	3.72	21.00	1.00	21.00
##FFFFFF	5.65	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5E541F

Deuteranopia (green-blind)

#80721C

Tritanopia (blue-blind)

#D00033

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bd3623;
/* rgb */ color: rgb(189, 54, 35);
/* oklch */ color: oklch(53.4% 0.175 31.2);

Tailwind

colors: {
  custom: {
    50: '#da7660',
    500: '#bd3623',
    950: '#000000',
  },
}

SCSS

$custom: #bd3623;
$custom-light: #da7660;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3623",
  "rgb": {
    "r": 189,
    "g": 54,
    "b": 35
  },
  "hsl": {
    "h": 7.403,
    "s": 68.75,
    "l": 43.922
  },
  "oklch": {
    "l": 0.53425,
    "c": 0.17484,
    "h": 31.2
  },
  "luminance": 0.13578
}

Semantic roles & 50–950 ramp

primary

#BD3623

secondary

#6FC1CD

accent

#D6EC3C

background

#FEF7F5

surface

#FDEDE9

border

#D5C8C5

text

#170905

muted

#857B79

Preview Lab

Preview with #BD3623

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →