#BD35C7#BD35C7

#BD35C7 is a mid, highly saturated purple. Relative luminance 0.175; OKLCH L 59.0% C 0.233 H 325.0°. Best body text is #FFFFFF at 4.67:1 contrast (WCAG AA passes).

Color values

HEX	#BD35C7
RGB	rgb(189, 53, 199)
HSL	hsl(296, 58%, 49%)
HSV	hsv(296, 73%, 78%)
CMYK	cmyk(5%, 73.4%, 0%, 22%)
CIE-LAB	lab(48.87, 70.26, -48.09)
CIE-LCH	lch(48.87, 85.14, 325.61°)
OKLab	oklab(58.99% 0.1912 -0.1339)
OKLCH	oklch(58.99% 0.233 325)
XYZ	xyz(32.5674, 17.4907, 55.6824)
Luminance	0.1749 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD35C7 #3FC735

analogous

#7435C7 #BD35C7 #C73588

triadic

#BD35C7 #C7BD35 #35C7BD

tetradic

#BD35C7 #C77435 #3FC735 #3588C7

square

#BD35C7 #C77435 #3FC735 #3588C7

split-complementary

#BD35C7 #88C735 #35C774

monochromatic

#611B66 #8F2897 #BD35C7 #CE64D6 #DD94E2

Accessibility & contrast

On white

4.67

#BD35C7 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.50

#BD35C7 on #000000

AA ✓AA large ✓AAA ✗

Best text color

#FFFFFF on #BD35C7

4.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD35C7	#FFFFFF	#000000	##FFFFFF
##BD35C7	1.00	4.67	4.50	4.67
#FFFFFF	4.67	1.00	21.00	1.00
#000000	4.50	21.00	1.00	21.00
##FFFFFF	4.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#006ACB

Deuteranopia (green-blind)

#537AC4

Tritanopia (blue-blind)

#C14F7C

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #bd35c7;
/* rgb */ color: rgb(189, 53, 199);
/* oklch */ color: oklch(59.0% 0.233 325.0);

Tailwind

colors: {
  custom: {
    50: '#d57ad8',
    500: '#bd35c7',
    950: '#000000',
  },
}

SCSS

$custom: #bd35c7;
$custom-light: #d57ad8;
$custom-dark: #000000;

JSON

{
  "hex": "#bd35c7",
  "rgb": {
    "r": 189,
    "g": 53,
    "b": 199
  },
  "hsl": {
    "h": 295.89,
    "s": 57.937,
    "l": 49.412
  },
  "oklch": {
    "l": 0.58994,
    "c": 0.23342,
    "h": 325
  },
  "luminance": 0.17489
}

Semantic roles & 50–950 ramp

primary

#BD35C7

secondary

#8FCE8A

accent

#E14751

background

#FDF7FD

surface

#FBEEFA

border

#D4C9D3

text

#150A15

muted

#837C83

Preview Lab

Preview with #BD35C7

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →