#BD35C4#BD35C4

#BD35C4 is a mid, highly saturated purple. Relative luminance 0.174; OKLCH L 58.8% C 0.231 H 325.9°. Best body text is #FFFFFF at 4.70:1 contrast (WCAG AA passes).

Color values

HEX	#BD35C4
RGB	rgb(189, 53, 196)
HSL	hsl(297, 57%, 49%)
HSV	hsv(297, 73%, 77%)
CMYK	cmyk(3.6%, 73%, 0%, 23.1%)
CIE-LAB	lab(48.70, 69.75, -46.62)
CIE-LCH	lch(48.70, 83.90, 326.24°)
OKLab	oklab(58.82% 0.1913 -0.1296)
OKLCH	oklch(58.82% 0.231 325.9)
XYZ	xyz(32.2225, 17.3527, 53.8661)
Luminance	0.1735 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD35C4 #3CC435

analogous

#7635C4 #BD35C4 #C43584

triadic

#BD35C4 #C4BD35 #35C4BD

tetradic

#BD35C4 #C47635 #3CC435 #3584C4

square

#BD35C4 #C47635 #3CC435 #3584C4

split-complementary

#BD35C4 #84C435 #35C476

monochromatic

#601B64 #8F2894 #BD35C4 #CF62D4 #DE92E1

Accessibility & contrast

On white

4.70

#BD35C4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.47

#BD35C4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD35C4

4.70:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD35C4	#FFFFFF	#000000	##FFFFFF
##BD35C4	1.00	4.70	4.47	4.70
#FFFFFF	4.70	1.00	21.00	1.00
#000000	4.47	21.00	1.00	21.00
##FFFFFF	4.70	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#0669C8

Deuteranopia (green-blind)

#5579C1

Tritanopia (blue-blind)

#C24D7A

Achromatopsia (no color)

#747474

Design tokens & code

CSS

--color: #bd35c4;
/* rgb */ color: rgb(189, 53, 196);
/* oklch */ color: oklch(58.8% 0.231 325.9);

Tailwind

colors: {
  custom: {
    50: '#d57ad6',
    500: '#bd35c4',
    950: '#000000',
  },
}

SCSS

$custom: #bd35c4;
$custom-light: #d57ad6;
$custom-dark: #000000;

JSON

{
  "hex": "#bd35c4",
  "rgb": {
    "r": 189,
    "g": 53,
    "b": 196
  },
  "hsl": {
    "h": 297.063,
    "s": 57.43,
    "l": 48.824
  },
  "oklch": {
    "l": 0.58816,
    "c": 0.23108,
    "h": 325.9
  },
  "luminance": 0.17351
}

Semantic roles & 50–950 ramp

primary

#BD35C4

secondary

#8CCC88

accent

#E1474F

background

#FDF7FD

surface

#FBEEFA

border

#D4C9D3

text

#150A14

muted

#837C83

Preview Lab

Preview with #BD35C4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →