#BD35B4#BD35B4

#BD35B4 is a mid, highly saturated purple. Relative luminance 0.167; OKLCH L 57.9% C 0.219 H 330.9°. Best body text is #FFFFFF at 4.85:1 contrast (WCAG AA passes).

Color values

HEX	#BD35B4
RGB	rgb(189, 53, 180)
HSL	hsl(304, 56%, 47%)
HSV	hsv(304, 72%, 74%)
CMYK	cmyk(0%, 72%, 4.8%, 25.9%)
CIE-LAB	lab(47.83, 67.17, -38.68)
CIE-LCH	lch(47.83, 77.51, 330.06°)
OKLab	oklab(57.91% 0.1912 -0.1066)
OKLCH	oklch(57.91% 0.219 330.9)
XYZ	xyz(30.4975, 16.6627, 44.7811)
Luminance	0.1666 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD35B4 #35BD3E

analogous

#8235BD #BD35B4 #BD3570

triadic

#BD35B4 #B4BD35 #35B4BD

tetradic

#BD35B4 #BD8235 #35BD3E #3570BD

square

#BD35B4 #BD8235 #35BD3E #3570BD

split-complementary

#BD35B4 #70BD35 #35BD82

monochromatic

#5D1A59 #8D2886 #BD35B4 #D25DCA #DF8DDA

Accessibility & contrast

On white

4.85

#BD35B4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.33

#BD35B4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD35B4

4.85:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD35B4	#FFFFFF	#000000	##FFFFFF
##BD35B4	1.00	4.85	4.33	4.85
#FFFFFF	4.85	1.00	21.00	1.00
#000000	4.33	21.00	1.00	21.00
##FFFFFF	4.85	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2866B8

Deuteranopia (green-blind)

#5F78B1

Tritanopia (blue-blind)

#C44671

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #bd35b4;
/* rgb */ color: rgb(189, 53, 180);
/* oklch */ color: oklch(57.9% 0.219 330.9);

Tailwind

colors: {
  custom: {
    50: '#d579cb',
    500: '#bd35b4',
    950: '#000000',
  },
}

SCSS

$custom: #bd35b4;
$custom-light: #d579cb;
$custom-dark: #000000;

JSON

{
  "hex": "#bd35b4",
  "rgb": {
    "r": 189,
    "g": 53,
    "b": 180
  },
  "hsl": {
    "h": 303.971,
    "s": 56.198,
    "l": 47.451
  },
  "oklch": {
    "l": 0.57913,
    "c": 0.21891,
    "h": 330.9
  },
  "luminance": 0.1666
}

Semantic roles & 50–950 ramp

primary

#BD35B4

secondary

#84CA89

accent

#DF5248

background

#FDF7FC

surface

#FBEEF8

border

#D4C9D1

text

#150A13

muted

#837C82

Preview Lab

Preview with #BD35B4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →