#BD35AE#BD35AE

#BD35AE is a mid, highly saturated purple. Relative luminance 0.164; OKLCH L 57.6% C 0.215 H 332.9°. Best body text is #FFFFFF at 4.90:1 contrast (WCAG AA passes).

Color values

HEX	#BD35AE
RGB	rgb(189, 53, 174)
HSL	hsl(307, 56%, 47%)
HSV	hsv(307, 72%, 74%)
CMYK	cmyk(0%, 72%, 7.9%, 25.9%)
CIE-LAB	lab(47.53, 66.24, -35.63)
CIE-LCH	lch(47.53, 75.21, 331.72°)
OKLab	oklab(57.59% 0.1909 -0.0978)
OKLCH	oklch(57.59% 0.215 332.9)
XYZ	xyz(29.8995, 16.4235, 41.6315)
Luminance	0.1642 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD35AE #35BD44

analogous

#8835BD #BD35AE #BD356A

triadic

#BD35AE #AEBD35 #35AEBD

tetradic

#BD35AE #BD8835 #35BD44 #356ABD

square

#BD35AE #BD8835 #35BD44 #356ABD

split-complementary

#BD35AE #6ABD35 #35BD88

monochromatic

#5D1A56 #8D2882 #BD35AE #D25DC5 #DF8DD6

Accessibility & contrast

On white

4.90

#BD35AE on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.28

#BD35AE on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD35AE

4.90:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD35AE	#FFFFFF	#000000	##FFFFFF
##BD35AE	1.00	4.90	4.28	4.90
#FFFFFF	4.90	1.00	21.00	1.00
#000000	4.28	21.00	1.00	21.00
##FFFFFF	4.90	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#2F64B1

Deuteranopia (green-blind)

#6278AB

Tritanopia (blue-blind)

#C5436E

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #bd35ae;
/* rgb */ color: rgb(189, 53, 174);
/* oklch */ color: oklch(57.6% 0.215 332.9);

Tailwind

colors: {
  custom: {
    50: '#d579c6',
    500: '#bd35ae',
    950: '#000000',
  },
}

SCSS

$custom: #bd35ae;
$custom-light: #d579c6;
$custom-dark: #000000;

JSON

{
  "hex": "#bd35ae",
  "rgb": {
    "r": 189,
    "g": 53,
    "b": 174
  },
  "hsl": {
    "h": 306.618,
    "s": 56.198,
    "l": 47.451
  },
  "oklch": {
    "l": 0.57593,
    "c": 0.21451,
    "h": 332.9
  },
  "luminance": 0.16421
}

Semantic roles & 50–950 ramp

primary

#BD35AE

secondary

#84CA8C

accent

#DF5948

background

#FDF7FC

surface

#FBEEF8

border

#D4C9D1

text

#150A13

muted

#837C82

Preview Lab

Preview with #BD35AE

Body copy rendered with the generated semantic roles for this colour.

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