#BD35AD#BD35AD

#BD35AD is a mid, highly saturated purple. Relative luminance 0.164; OKLCH L 57.5% C 0.214 H 333.2°. Best body text is #FFFFFF at 4.91:1 contrast (WCAG AA passes).

Color values

HEX	#BD35AD
RGB	rgb(189, 53, 173)
HSL	hsl(307, 56%, 47%)
HSV	hsv(307, 72%, 74%)
CMYK	cmyk(0%, 72%, 8.5%, 25.9%)
CIE-LAB	lab(47.48, 66.08, -35.12)
CIE-LCH	lch(47.48, 74.84, 332.01°)
OKLab	oklab(57.54% 0.1909 -0.0963)
OKLCH	oklch(57.54% 0.214 333.2)
XYZ	xyz(29.8024, 16.3846, 41.1200)
Luminance	0.1638 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD35AD #35BD45

analogous

#8935BD #BD35AD #BD3569

triadic

#BD35AD #ADBD35 #35ADBD

tetradic

#BD35AD #BD8935 #35BD45 #3569BD

square

#BD35AD #BD8935 #35BD45 #3569BD

split-complementary

#BD35AD #69BD35 #35BD89

monochromatic

#5D1A55 #8D2881 #BD35AD #D25DC4 #DF8DD5

Accessibility & contrast

On white

4.91

#BD35AD on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.28

#BD35AD on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD35AD

4.91:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD35AD	#FFFFFF	#000000	##FFFFFF
##BD35AD	1.00	4.91	4.28	4.91
#FFFFFF	4.91	1.00	21.00	1.00
#000000	4.28	21.00	1.00	21.00
##FFFFFF	4.91	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3064B0

Deuteranopia (green-blind)

#6278AA

Tritanopia (blue-blind)

#C5426D

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #bd35ad;
/* rgb */ color: rgb(189, 53, 173);
/* oklch */ color: oklch(57.5% 0.214 333.2);

Tailwind

colors: {
  custom: {
    50: '#d579c6',
    500: '#bd35ad',
    950: '#000000',
  },
}

SCSS

$custom: #bd35ad;
$custom-light: #d579c6;
$custom-dark: #000000;

JSON

{
  "hex": "#bd35ad",
  "rgb": {
    "r": 189,
    "g": 53,
    "b": 173
  },
  "hsl": {
    "h": 307.059,
    "s": 56.198,
    "l": 47.451
  },
  "oklch": {
    "l": 0.57541,
    "c": 0.21379,
    "h": 333.2
  },
  "luminance": 0.16382
}

Semantic roles & 50–950 ramp

primary

#BD35AD

secondary

#84CA8C

accent

#DF5A48

background

#FDF7FC

surface

#FBEEF8

border

#D4C9D1

text

#150A13

muted

#837C82

Preview Lab

Preview with #BD35AD

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →