#BD35A9#BD35A9

#BD35A9 is a mid, highly saturated purple. Relative luminance 0.162; OKLCH L 57.3% C 0.211 H 334.6°. Best body text is #FFFFFF at 4.95:1 contrast (WCAG AA passes).

Color values

HEX	#BD35A9
RGB	rgb(189, 53, 169)
HSL	hsl(309, 56%, 47%)
HSV	hsv(309, 72%, 74%)
CMYK	cmyk(0%, 72%, 10.6%, 25.9%)
CIE-LAB	lab(47.28, 65.48, -33.07)
CIE-LCH	lch(47.28, 73.36, 333.20°)
OKLab	oklab(57.33% 0.1906 -0.0904)
OKLCH	oklch(57.33% 0.211 334.6)
XYZ	xyz(29.4211, 16.2321, 39.1120)
Luminance	0.1623 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD35A9 #35BD49

analogous

#8D35BD #BD35A9 #BD3565

triadic

#BD35A9 #A9BD35 #35A9BD

tetradic

#BD35A9 #BD8D35 #35BD49 #3565BD

square

#BD35A9 #BD8D35 #35BD49 #3565BD

split-complementary

#BD35A9 #65BD35 #35BD8D

monochromatic

#5D1A54 #8D287E #BD35A9 #D25DC1 #DF8DD3

Accessibility & contrast

On white

4.95

#BD35A9 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.25

#BD35A9 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD35A9

4.95:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD35A9	#FFFFFF	#000000	##FFFFFF
##BD35A9	1.00	4.95	4.25	4.95
#FFFFFF	4.95	1.00	21.00	1.00
#000000	4.25	21.00	1.00	21.00
##FFFFFF	4.95	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3363AC

Deuteranopia (green-blind)

#6477A6

Tritanopia (blue-blind)

#C6406B

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #bd35a9;
/* rgb */ color: rgb(189, 53, 169);
/* oklch */ color: oklch(57.3% 0.211 334.6);

Tailwind

colors: {
  custom: {
    50: '#d579c3',
    500: '#bd35a9',
    950: '#000000',
  },
}

SCSS

$custom: #bd35a9;
$custom-light: #d579c3;
$custom-dark: #000000;

JSON

{
  "hex": "#bd35a9",
  "rgb": {
    "r": 189,
    "g": 53,
    "b": 169
  },
  "hsl": {
    "h": 308.824,
    "s": 56.198,
    "l": 47.451
  },
  "oklch": {
    "l": 0.57334,
    "c": 0.21091,
    "h": 334.6
  },
  "luminance": 0.1623
}

Semantic roles & 50–950 ramp

primary

#BD35A9

secondary

#84CA8E

accent

#DF5F48

background

#FDF7FC

surface

#FBEEF8

border

#D4C9D1

text

#150A12

muted

#837C81

Preview Lab

Preview with #BD35A9

Body copy rendered with the generated semantic roles for this colour.

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