#BD3589#BD3589

#BD3589 is a mid, vivid pink. Relative luminance 0.152; OKLCH L 55.9% C 0.190 H 347.1°. Best body text is #FFFFFF at 5.21:1 contrast (WCAG AA passes).

Color values

HEX	#BD3589
RGB	rgb(189, 53, 137)
HSL	hsl(323, 56%, 47%)
HSV	hsv(323, 72%, 74%)
CMYK	cmyk(0%, 72%, 27.5%, 25.9%)
CIE-LAB	lab(45.87, 61.08, -16.09)
CIE-LCH	lch(45.87, 63.17, 345.25°)
OKLab	oklab(55.86% 0.1856 -0.0425)
OKLCH	oklch(55.86% 0.19 347.1)
XYZ	xyz(26.7759, 15.1741, 25.1808)
Luminance	0.1517 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3589 #35BD69

analogous

#AD35BD #BD3589 #BD3545

triadic

#BD3589 #89BD35 #3589BD

tetradic

#BD3589 #BDAD35 #35BD69 #3545BD

square

#BD3589 #BDAD35 #35BD69 #3545BD

split-complementary

#BD3589 #45BD35 #35BDAD

monochromatic

#5D1A44 #8D2866 #BD3589 #D25DA5 #DF8DC0

Accessibility & contrast

On white

5.21

#BD3589 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.03

#BD3589 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3589

5.21:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3589	#FFFFFF	#000000	##FFFFFF
##BD3589	1.00	5.21	4.03	5.21
#FFFFFF	5.21	1.00	21.00	1.00
#000000	4.03	21.00	1.00	21.00
##FFFFFF	5.21	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#475E8B

Deuteranopia (green-blind)

#707586

Tritanopia (blue-blind)

#CA315A

Achromatopsia (no color)

#6D6D6D

Design tokens & code

CSS

--color: #bd3589;
/* rgb */ color: rgb(189, 53, 137);
/* oklch */ color: oklch(55.9% 0.190 347.1);

Tailwind

colors: {
  custom: {
    50: '#d578ab',
    500: '#bd3589',
    950: '#000000',
  },
}

SCSS

$custom: #bd3589;
$custom-light: #d578ab;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3589",
  "rgb": {
    "r": 189,
    "g": 53,
    "b": 137
  },
  "hsl": {
    "h": 322.941,
    "s": 56.198,
    "l": 47.451
  },
  "oklch": {
    "l": 0.55855,
    "c": 0.19038,
    "h": 347.1
  },
  "luminance": 0.15171
}

Semantic roles & 50–950 ramp

primary

#BD3589

secondary

#84CA9F

accent

#DF8248

background

#FDF7FA

surface

#FBEEF4

border

#D4C9CE

text

#150A10

muted

#837C7F

Preview Lab

Preview with #BD3589

Body copy rendered with the generated semantic roles for this colour.

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