#BD3574#BD3574

#BD3574 is a mid, vivid pink. Relative luminance 0.146; OKLCH L 55.1% C 0.180 H 356.6°. Best body text is #FFFFFF at 5.35:1 contrast (WCAG AA passes).

Color values

HEX	#BD3574
RGB	rgb(189, 53, 116)
HSL	hsl(332, 56%, 47%)
HSV	hsv(332, 72%, 74%)
CMYK	cmyk(0%, 72%, 38.6%, 25.9%)
CIE-LAB	lab(45.12, 58.66, -4.39)
CIE-LCH	lch(45.12, 58.82, 355.72°)
OKLab	oklab(55.06% 0.1799 -0.0108)
OKLCH	oklch(55.06% 0.18 356.6)
XYZ	xyz(25.4134, 14.6291, 18.0050)
Luminance	0.1463 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3574 #35BD7E

analogous

#BD35B8 #BD3574 #BD3A35

triadic

#BD3574 #74BD35 #3574BD

tetradic

#BD3574 #B8BD35 #35BD7E #3A35BD

square

#BD3574 #B8BD35 #35BD7E #3A35BD

split-complementary

#BD3574 #35BD3A #35B8BD

monochromatic

#5D1A39 #8D2857 #BD3574 #D25D93 #DF8DB3

Accessibility & contrast

On white

5.35

#BD3574 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.93

#BD3574 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3574

5.35:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3574	#FFFFFF	#000000	##FFFFFF
##BD3574	1.00	5.35	3.93	5.35
#FFFFFF	5.35	1.00	21.00	1.00
#000000	3.93	21.00	1.00	21.00
##FFFFFF	5.35	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4F5B76

Deuteranopia (green-blind)

#757471

Tritanopia (blue-blind)

#CC2650

Achromatopsia (no color)

#6B6B6B

Design tokens & code

CSS

--color: #bd3574;
/* rgb */ color: rgb(189, 53, 116);
/* oklch */ color: oklch(55.1% 0.180 356.6);

Tailwind

colors: {
  custom: {
    50: '#d6779b',
    500: '#bd3574',
    950: '#000000',
  },
}

SCSS

$custom: #bd3574;
$custom-light: #d6779b;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3574",
  "rgb": {
    "r": 189,
    "g": 53,
    "b": 116
  },
  "hsl": {
    "h": 332.206,
    "s": 56.198,
    "l": 47.451
  },
  "oklch": {
    "l": 0.5506,
    "c": 0.18026,
    "h": 356.6
  },
  "luminance": 0.14626
}

Semantic roles & 50–950 ramp

primary

#BD3574

secondary

#84CAA9

accent

#DF9948

background

#FDF7F9

surface

#FBEEF2

border

#D4C9CC

text

#150A0E

muted

#837C7E

Preview Lab

Preview with #BD3574

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →