#BD3553#BD3553

#BD3553 is a mid, vivid red. Relative luminance 0.140; OKLCH L 54.1% C 0.172 H 12.4°. Best body text is #FFFFFF at 5.53:1 contrast (WCAG AA passes).

Color values

HEX	#BD3553
RGB	rgb(189, 53, 83)
HSL	hsl(347, 56%, 47%)
HSV	hsv(347, 72%, 74%)
CMYK	cmyk(0%, 72%, 56.1%, 25.9%)
CIE-LAB	lab(44.22, 55.67, 14.73)
CIE-LCH	lch(44.22, 57.58, 14.82°)
OKLab	oklab(54.1% 0.1681 0.0369)
OKLCH	oklch(54.1% 0.172 12.4)
XYZ	xyz(23.8229, 13.9929, 9.6284)
Luminance	0.1399 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3553 #35BD9F

analogous

#BD3597 #BD3553 #BD5B35

triadic

#BD3553 #53BD35 #3553BD

tetradic

#BD3553 #97BD35 #35BD9F #5B35BD

square

#BD3553 #97BD35 #35BD9F #5B35BD

split-complementary

#BD3553 #35BD5B #3597BD

monochromatic

#5D1A29 #8D283E #BD3553 #D25D77 #DF8D9F

Accessibility & contrast

On white

5.53

#BD3553 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.80

#BD3553 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3553

5.53:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3553	#FFFFFF	#000000	##FFFFFF
##BD3553	1.00	5.53	3.80	5.53
#FFFFFF	5.53	1.00	21.00	1.00
#000000	3.80	21.00	1.00	21.00
##FFFFFF	5.53	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#585753

Deuteranopia (green-blind)

#7B7350

Tritanopia (blue-blind)

#CF1241

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #bd3553;
/* rgb */ color: rgb(189, 53, 83);
/* oklch */ color: oklch(54.1% 0.172 12.4);

Tailwind

colors: {
  custom: {
    50: '#d77683',
    500: '#bd3553',
    950: '#000000',
  },
}

SCSS

$custom: #bd3553;
$custom-light: #d77683;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3553",
  "rgb": {
    "r": 189,
    "g": 53,
    "b": 83
  },
  "hsl": {
    "h": 346.765,
    "s": 56.198,
    "l": 47.451
  },
  "oklch": {
    "l": 0.54103,
    "c": 0.17214,
    "h": 12.4
  },
  "luminance": 0.1399
}

Semantic roles & 50–950 ramp

primary

#BD3553

secondary

#84CABA

accent

#DFBE48

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#16090A

muted

#847B7C

Preview Lab

Preview with #BD3553

Body copy rendered with the generated semantic roles for this colour.

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