#BD3552#BD3552

#BD3552 is a mid, vivid red. Relative luminance 0.140; OKLCH L 54.1% C 0.172 H 12.8°. Best body text is #FFFFFF at 5.53:1 contrast (WCAG AA passes).

Color values

HEX	#BD3552
RGB	rgb(189, 53, 82)
HSL	hsl(347, 56%, 47%)
HSV	hsv(347, 72%, 74%)
CMYK	cmyk(0%, 72%, 56.6%, 25.9%)
CIE-LAB	lab(44.20, 55.60, 15.32)
CIE-LCH	lch(44.20, 57.67, 15.40°)
OKLab	oklab(54.08% 0.1678 0.0382)
OKLCH	oklch(54.08% 0.172 12.8)
XYZ	xyz(23.7846, 13.9775, 9.4265)
Luminance	0.1397 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3552 #35BDA0

analogous

#BD3596 #BD3552 #BD5C35

triadic

#BD3552 #52BD35 #3552BD

tetradic

#BD3552 #96BD35 #35BDA0 #5C35BD

square

#BD3552 #96BD35 #35BDA0 #5C35BD

split-complementary

#BD3552 #35BD5C #3596BD

monochromatic

#5D1A29 #8D283D #BD3552 #D25D76 #DF8D9F

Accessibility & contrast

On white

5.53

#BD3552 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.79

#BD3552 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3552

5.53:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3552	#FFFFFF	#000000	##FFFFFF
##BD3552	1.00	5.53	3.79	5.53
#FFFFFF	5.53	1.00	21.00	1.00
#000000	3.79	21.00	1.00	21.00
##FFFFFF	5.53	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#585752

Deuteranopia (green-blind)

#7B734F

Tritanopia (blue-blind)

#CF1141

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #bd3552;
/* rgb */ color: rgb(189, 53, 82);
/* oklch */ color: oklch(54.1% 0.172 12.8);

Tailwind

colors: {
  custom: {
    50: '#d77682',
    500: '#bd3552',
    950: '#000000',
  },
}

SCSS

$custom: #bd3552;
$custom-light: #d77682;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3552",
  "rgb": {
    "r": 189,
    "g": 53,
    "b": 82
  },
  "hsl": {
    "h": 347.206,
    "s": 56.198,
    "l": 47.451
  },
  "oklch": {
    "l": 0.54079,
    "c": 0.17205,
    "h": 12.8
  },
  "luminance": 0.13974
}

Semantic roles & 50–950 ramp

primary

#BD3552

secondary

#84CABB

accent

#DFBF48

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#16090A

muted

#847B7C

Preview Lab

Preview with #BD3552

Body copy rendered with the generated semantic roles for this colour.

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