#BD3547#BD3547
#BD3547 is a mid, vivid red. Relative luminance 0.138; OKLCH L 53.8% C 0.172 H 17.9°. Best body text is #FFFFFF at 5.58:1 contrast (WCAG AA passes).
Color values
| HEX | #BD3547 |
|---|---|
| RGB | rgb(189, 53, 71) |
| HSL | hsl(352, 56%, 47%) |
| HSV | hsv(352, 72%, 74%) |
| CMYK | cmyk(0%, 72%, 62.4%, 25.9%) |
| CIE-LAB | lab(43.98, 54.84, 21.81) |
| CIE-LCH | lch(43.98, 59.02, 21.68°) |
| OKLab | oklab(53.84% 0.1634 0.0527) |
| OKLCH | oklch(53.84% 0.172 17.9) |
| XYZ | xyz(23.3991, 13.8233, 7.3961) |
| Luminance | 0.1382 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 3.25
Dusty Red
#B9484E
ΔE00 3.54
Dull Red
#BB3F3F
ΔE00 4.43
Ruby
#CA0147
ΔE00 4.50
Rose Red
#BE013C
ΔE00 4.60
Lipstick
#D5174E
ΔE00 4.87
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD3547 #35BDAB
analogous
#BD358B #BD3547 #BD6735
triadic
#BD3547 #47BD35 #3547BD
tetradic
#BD3547 #8BBD35 #35BDAB #6735BD
square
#BD3547 #8BBD35 #35BDAB #6735BD
split-complementary
#BD3547 #35BD67 #358BBD
monochromatic
#5D1A23 #8D2835 #BD3547 #D25D6D #DF8D98
Accessibility & contrast
On white
5.58
#BD3547 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.76
#BD3547 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD3547
5.58:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD3547 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD3547 | 1.00 | 5.58 | 3.76 | 5.58 |
| #FFFFFF | 5.58 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.76 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.58 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5A5647
Deuteranopia (green-blind)
#7C7243
Tritanopia (blue-blind)
#CF083D
Achromatopsia (no color)
#686868
Design tokens & code
CSS
--color: #bd3547; /* rgb */ color: rgb(189, 53, 71); /* oklch */ color: oklch(53.8% 0.172 17.9);
Tailwind
colors: {
custom: {
50: '#d8767a',
500: '#bd3547',
950: '#000000',
},
}SCSS
$custom: #bd3547; $custom-light: #d8767a; $custom-dark: #000000;
JSON
{
"hex": "#bd3547",
"rgb": {
"r": 189,
"g": 53,
"b": 71
},
"hsl": {
"h": 352.059,
"s": 56.198,
"l": 47.451
},
"oklch": {
"l": 0.53842,
"c": 0.1717,
"h": 17.9
},
"luminance": 0.1382
}Semantic roles & 50–950 ramp
primary
#BD3547
secondary
#84CAC0
accent
#DFCB48
background
#FEF7F7
surface
#FCEEED
border
#D5C9C8
text
#160909
muted
#847B7B