#BD353A#BD353A

#BD353A is a mid, vivid red. Relative luminance 0.137; OKLCH L 53.6% C 0.172 H 23.3°. Best body text is #FFFFFF at 5.62:1 contrast (WCAG AA passes).

Color values

HEX	#BD353A
RGB	rgb(189, 53, 58)
HSL	hsl(358, 56%, 47%)
HSV	hsv(358, 72%, 74%)
CMYK	cmyk(0%, 72%, 69.3%, 25.9%)
CIE-LAB	lab(43.76, 54.10, 29.42)
CIE-LCH	lch(43.76, 61.58, 28.54°)
OKLab	oklab(53.61% 0.1584 0.0683)
OKLCH	oklch(53.61% 0.172 23.3)
XYZ	xyz(23.0256, 13.6739, 5.4291)
Luminance	0.1367 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD353A #35BDB8

analogous

#BD357E #BD353A #BD7435

triadic

#BD353A #3ABD35 #353ABD

tetradic

#BD353A #7EBD35 #35BDB8 #7435BD

square

#BD353A #7EBD35 #35BDB8 #7435BD

split-complementary

#BD353A #35BD74 #357EBD

monochromatic

#5D1A1D #8D282B #BD353A #D25D62 #DF8D90

Accessibility & contrast

On white

5.62

#BD353A on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.73

#BD353A on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD353A

5.62:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD353A	#FFFFFF	#000000	##FFFFFF
##BD353A	1.00	5.62	3.73	5.62
#FFFFFF	5.62	1.00	21.00	1.00
#000000	3.73	21.00	1.00	21.00
##FFFFFF	5.62	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5C5539

Deuteranopia (green-blind)

#7E7236

Tritanopia (blue-blind)

#D00038

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bd353a;
/* rgb */ color: rgb(189, 53, 58);
/* oklch */ color: oklch(53.6% 0.172 23.3);

Tailwind

colors: {
  custom: {
    50: '#d97670',
    500: '#bd353a',
    950: '#000000',
  },
}

SCSS

$custom: #bd353a;
$custom-light: #d97670;
$custom-dark: #000000;

JSON

{
  "hex": "#bd353a",
  "rgb": {
    "r": 189,
    "g": 53,
    "b": 58
  },
  "hsl": {
    "h": 357.794,
    "s": 56.198,
    "l": 47.451
  },
  "oklch": {
    "l": 0.53611,
    "c": 0.17248,
    "h": 23.3
  },
  "luminance": 0.13671
}

Semantic roles & 50–950 ramp

primary

#BD353A

secondary

#84CAC7

accent

#DFDA48

background

#FEF7F6

surface

#FDEEEC

border

#D5C9C7

text

#160907

muted

#847B7A

Preview Lab

Preview with #BD353A

Body copy rendered with the generated semantic roles for this colour.

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