#BD3525#BD3525

#BD3525 is a mid, vivid red. Relative luminance 0.135; OKLCH L 53.3% C 0.175 H 30.4°. Best body text is #FFFFFF at 5.68:1 contrast (WCAG AA passes).

Color values

HEX	#BD3525
RGB	rgb(189, 53, 37)
HSL	hsl(6, 67%, 44%)
HSV	hsv(6, 80%, 74%)
CMYK	cmyk(0%, 72%, 80.4%, 25.9%)
CIE-LAB	lab(43.51, 53.23, 41.10)
CIE-LCH	lch(43.51, 67.25, 37.67°)
OKLab	oklab(53.34% 0.1513 0.0887)
OKLCH	oklch(53.34% 0.175 30.4)
XYZ	xyz(22.5960, 13.5021, 3.1663)
Luminance	0.1350 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3525 #25ADBD

analogous

#BD2561 #BD3525 #BD8125

triadic

#BD3525 #25BD35 #3525BD

tetradic

#BD3525 #61BD25 #25ADBD #8125BD

square

#BD3525 #61BD25 #25ADBD #8125BD

split-complementary

#BD3525 #25BD81 #2561BD

monochromatic

#571811 #8A271B #BD3525 #DB5445 #E58378

Accessibility & contrast

On white

5.68

#BD3525 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.70

#BD3525 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3525

5.68:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3525	#FFFFFF	#000000	##FFFFFF
##BD3525	1.00	5.68	3.70	5.68
#FFFFFF	5.68	1.00	21.00	1.00
#000000	3.70	21.00	1.00	21.00
##FFFFFF	5.68	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5E5422

Deuteranopia (green-blind)

#7F721F

Tritanopia (blue-blind)

#D00033

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bd3525;
/* rgb */ color: rgb(189, 53, 37);
/* oklch */ color: oklch(53.3% 0.175 30.4);

Tailwind

colors: {
  custom: {
    50: '#da7661',
    500: '#bd3525',
    950: '#000000',
  },
}

SCSS

$custom: #bd3525;
$custom-light: #da7661;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3525",
  "rgb": {
    "r": 189,
    "g": 53,
    "b": 37
  },
  "hsl": {
    "h": 6.316,
    "s": 67.257,
    "l": 44.314
  },
  "oklch": {
    "l": 0.53343,
    "c": 0.17537,
    "h": 30.4
  },
  "luminance": 0.13499
}

Semantic roles & 50–950 ramp

primary

#BD3525

secondary

#72C3CC

accent

#D8EA3E

background

#FEF7F5

surface

#FDEDEA

border

#D5C8C6

text

#170905

muted

#857B79

Preview Lab

Preview with #BD3525

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →