#BD34AA#BD34AA

#BD34AA is a mid, highly saturated purple. Relative luminance 0.162; OKLCH L 57.3% C 0.213 H 334.3°. Best body text is #FFFFFF at 4.96:1 contrast (WCAG AA passes).

Color values

HEX	#BD34AA
RGB	rgb(189, 52, 170)
HSL	hsl(308, 57%, 47%)
HSV	hsv(308, 72%, 74%)
CMYK	cmyk(0%, 72.5%, 10.1%, 25.9%)
CIE-LAB	lab(47.21, 65.96, -33.77)
CIE-LCH	lch(47.21, 74.11, 332.89°)
OKLab	oklab(57.3% 0.1916 -0.0924)
OKLCH	oklch(57.3% 0.213 334.3)
XYZ	xyz(29.4702, 16.1796, 39.5933)
Luminance	0.1618 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD34AA #34BD47

analogous

#8B34BD #BD34AA #BD3466

triadic

#BD34AA #AABD34 #34AABD

tetradic

#BD34AA #BD8B34 #34BD47 #3466BD

square

#BD34AA #BD8B34 #34BD47 #3466BD

split-complementary

#BD34AA #66BD34 #34BD8B

monochromatic

#5D1A54 #8D277F #BD34AA #D25CC2 #DF8CD4

Accessibility & contrast

On white

4.96

#BD34AA on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.24

#BD34AA on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD34AA

4.96:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD34AA	#FFFFFF	#000000	##FFFFFF
##BD34AA	1.00	4.96	4.24	4.96
#FFFFFF	4.96	1.00	21.00	1.00
#000000	4.24	21.00	1.00	21.00
##FFFFFF	4.96	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3163AD

Deuteranopia (green-blind)

#6377A7

Tritanopia (blue-blind)

#C6406B

Achromatopsia (no color)

#707070

Design tokens & code

CSS

--color: #bd34aa;
/* rgb */ color: rgb(189, 52, 170);
/* oklch */ color: oklch(57.3% 0.213 334.3);

Tailwind

colors: {
  custom: {
    50: '#d579c3',
    500: '#bd34aa',
    950: '#000000',
  },
}

SCSS

$custom: #bd34aa;
$custom-light: #d579c3;
$custom-dark: #000000;

JSON

{
  "hex": "#bd34aa",
  "rgb": {
    "r": 189,
    "g": 52,
    "b": 170
  },
  "hsl": {
    "h": 308.321,
    "s": 56.846,
    "l": 47.255
  },
  "oklch": {
    "l": 0.57301,
    "c": 0.21274,
    "h": 334.3
  },
  "luminance": 0.16177
}

Semantic roles & 50–950 ramp

primary

#BD34AA

secondary

#83CA8D

accent

#E05D48

background

#FDF7FC

surface

#FBEEF8

border

#D4C9D1

text

#150A12

muted

#837C81

Preview Lab

Preview with #BD34AA

Body copy rendered with the generated semantic roles for this colour.

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