#BD34A4#BD34A4

#BD34A4 is a mid, highly saturated pink. Relative luminance 0.160; OKLCH L 57.0% C 0.209 H 336.4°. Best body text is #FFFFFF at 5.01:1 contrast (WCAG AA passes).

Color values

HEX	#BD34A4
RGB	rgb(189, 52, 164)
HSL	hsl(311, 57%, 47%)
HSV	hsv(311, 72%, 74%)
CMYK	cmyk(0%, 72.5%, 13.2%, 25.9%)
CIE-LAB	lab(46.92, 65.08, -30.67)
CIE-LCH	lch(46.92, 71.94, 334.77°)
OKLab	oklab(57% 0.1911 -0.0835)
OKLCH	oklch(57% 0.209 336.4)
XYZ	xyz(28.9156, 15.9578, 36.6720)
Luminance	0.1595 (WCAG relative)
Temperature	neutral
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD34A4 #34BD4D

analogous

#9234BD #BD34A4 #BD3460

triadic

#BD34A4 #A4BD34 #34A4BD

tetradic

#BD34A4 #BD9234 #34BD4D #3460BD

square

#BD34A4 #BD9234 #34BD4D #3460BD

split-complementary

#BD34A4 #60BD34 #34BD92

monochromatic

#5D1A51 #8D277A #BD34A4 #D25CBD #DF8CD0

Accessibility & contrast

On white

5.01

#BD34A4 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.19

#BD34A4 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD34A4

5.01:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD34A4	#FFFFFF	#000000	##FFFFFF
##BD34A4	1.00	5.01	4.19	5.01
#FFFFFF	5.01	1.00	21.00	1.00
#000000	4.19	21.00	1.00	21.00
##FFFFFF	5.01	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3762A7

Deuteranopia (green-blind)

#6677A1

Tritanopia (blue-blind)

#C73D68

Achromatopsia (no color)

#6F6F6F

Design tokens & code

CSS

--color: #bd34a4;
/* rgb */ color: rgb(189, 52, 164);
/* oklch */ color: oklch(57.0% 0.209 336.4);

Tailwind

colors: {
  custom: {
    50: '#d578bf',
    500: '#bd34a4',
    950: '#000000',
  },
}

SCSS

$custom: #bd34a4;
$custom-light: #d578bf;
$custom-dark: #000000;

JSON

{
  "hex": "#bd34a4",
  "rgb": {
    "r": 189,
    "g": 52,
    "b": 164
  },
  "hsl": {
    "h": 310.949,
    "s": 56.846,
    "l": 47.255
  },
  "oklch": {
    "l": 0.56997,
    "c": 0.20853,
    "h": 336.4
  },
  "luminance": 0.15955
}

Semantic roles & 50–950 ramp

primary

#BD34A4

secondary

#83CA90

accent

#E06448

background

#FDF7FB

surface

#FBEEF7

border

#D4C9D0

text

#150A12

muted

#837C81

Preview Lab

Preview with #BD34A4

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →