#BD3497#BD3497

#BD3497 is a mid, vivid pink. Relative luminance 0.155; OKLCH L 56.4% C 0.200 H 341.3°. Best body text is #FFFFFF at 5.12:1 contrast (WCAG AA passes).

Color values

HEX	#BD3497
RGB	rgb(189, 52, 151)
HSL	hsl(317, 57%, 47%)
HSV	hsv(317, 72%, 74%)
CMYK	cmyk(0%, 72.5%, 20.1%, 25.9%)
CIE-LAB	lab(46.33, 63.25, -23.83)
CIE-LCH	lch(46.33, 67.59, 339.36°)
OKLab	oklab(56.38% 0.1894 -0.0641)
OKLCH	oklch(56.38% 0.2 341.3)
XYZ	xyz(27.8010, 15.5119, 30.8021)
Luminance	0.1551 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3497 #34BD5A

analogous

#9E34BD #BD3497 #BD3453

triadic

#BD3497 #97BD34 #3497BD

tetradic

#BD3497 #BD9E34 #34BD5A #3453BD

square

#BD3497 #BD9E34 #34BD5A #3453BD

split-complementary

#BD3497 #53BD34 #34BD9E

monochromatic

#5D1A4A #8D2771 #BD3497 #D25CB1 #DF8CC8

Accessibility & contrast

On white

5.12

#BD3497 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.10

#BD3497 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3497

5.12:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3497	#FFFFFF	#000000	##FFFFFF
##BD3497	1.00	5.12	4.10	5.12
#FFFFFF	5.12	1.00	21.00	1.00
#000000	4.10	21.00	1.00	21.00
##FFFFFF	5.12	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3F609A

Deuteranopia (green-blind)

#6B7694

Tritanopia (blue-blind)

#C93761

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #bd3497;
/* rgb */ color: rgb(189, 52, 151);
/* oklch */ color: oklch(56.4% 0.200 341.3);

Tailwind

colors: {
  custom: {
    50: '#d578b6',
    500: '#bd3497',
    950: '#000000',
  },
}

SCSS

$custom: #bd3497;
$custom-light: #d578b6;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3497",
  "rgb": {
    "r": 189,
    "g": 52,
    "b": 151
  },
  "hsl": {
    "h": 316.642,
    "s": 56.846,
    "l": 47.255
  },
  "oklch": {
    "l": 0.56376,
    "c": 0.19991,
    "h": 341.3
  },
  "luminance": 0.15509
}

Semantic roles & 50–950 ramp

primary

#BD3497

secondary

#83CA97

accent

#E07248

background

#FDF7FB

surface

#FBEEF6

border

#D4C9D0

text

#150A11

muted

#837C80

Preview Lab

Preview with #BD3497

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →