#BD3473#BD3473

#BD3473 is a mid, vivid pink. Relative luminance 0.145; OKLCH L 54.9% C 0.181 H 356.9°. Best body text is #FFFFFF at 5.38:1 contrast (WCAG AA passes).

Color values

HEX	#BD3473
RGB	rgb(189, 52, 115)
HSL	hsl(332, 57%, 47%)
HSV	hsv(332, 72%, 74%)
CMYK	cmyk(0%, 72.5%, 39.2%, 25.9%)
CIE-LAB	lab(44.96, 58.91, -4.01)
CIE-LCH	lch(44.96, 59.04, 356.10°)
OKLab	oklab(54.93% 0.1807 -0.0098)
OKLCH	oklch(54.93% 0.181 356.9)
XYZ	xyz(25.3105, 14.5157, 17.6853)
Luminance	0.1451 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3473 #34BD7E

analogous

#BD34B7 #BD3473 #BD3A34

triadic

#BD3473 #73BD34 #3473BD

tetradic

#BD3473 #B7BD34 #34BD7E #3A34BD

square

#BD3473 #B7BD34 #34BD7E #3A34BD

split-complementary

#BD3473 #34BD3A #34B7BD

monochromatic

#5D1A39 #8D2756 #BD3473 #D25C92 #DF8CB2

Accessibility & contrast

On white

5.38

#BD3473 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.90

#BD3473 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3473

5.38:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3473	#FFFFFF	#000000	##FFFFFF
##BD3473	1.00	5.38	3.90	5.38
#FFFFFF	5.38	1.00	21.00	1.00
#000000	3.90	21.00	1.00	21.00
##FFFFFF	5.38	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4F5A75

Deuteranopia (green-blind)

#757470

Tritanopia (blue-blind)

#CC244F

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd3473;
/* rgb */ color: rgb(189, 52, 115);
/* oklch */ color: oklch(54.9% 0.181 356.9);

Tailwind

colors: {
  custom: {
    50: '#d6779b',
    500: '#bd3473',
    950: '#000000',
  },
}

SCSS

$custom: #bd3473;
$custom-light: #d6779b;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3473",
  "rgb": {
    "r": 189,
    "g": 52,
    "b": 115
  },
  "hsl": {
    "h": 332.409,
    "s": 56.846,
    "l": 47.255
  },
  "oklch": {
    "l": 0.54933,
    "c": 0.18101,
    "h": 356.9
  },
  "luminance": 0.14513
}

Semantic roles & 50–950 ramp

primary

#BD3473

secondary

#83CAA9

accent

#E09A48

background

#FDF7F9

surface

#FBEEF2

border

#D4C9CC

text

#15090E

muted

#837B7E

Preview Lab

Preview with #BD3473

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →