#BD3447#BD3447

#BD3447 is a mid, vivid red. Relative luminance 0.137; OKLCH L 53.7% C 0.173 H 17.6°. Best body text is #FFFFFF at 5.61:1 contrast (WCAG AA passes).

Color values

HEX	#BD3447
RGB	rgb(189, 52, 71)
HSL	hsl(352, 57%, 47%)
HSV	hsv(352, 72%, 74%)
CMYK	cmyk(0%, 72.5%, 62.4%, 25.9%)
CIE-LAB	lab(43.85, 55.20, 21.64)
CIE-LCH	lch(43.85, 59.29, 21.40°)
OKLab	oklab(53.75% 0.1646 0.0523)
OKLCH	oklch(53.75% 0.173 17.6)
XYZ	xyz(23.3540, 13.7331, 7.3810)
Luminance	0.1373 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3447 #34BDAA

analogous

#BD348B #BD3447 #BD6634

triadic

#BD3447 #47BD34 #3447BD

tetradic

#BD3447 #8BBD34 #34BDAA #6634BD

square

#BD3447 #8BBD34 #34BDAA #6634BD

split-complementary

#BD3447 #34BD66 #348BBD

monochromatic

#5D1A23 #8D2735 #BD3447 #D25C6C #DF8C98

Accessibility & contrast

On white

5.61

#BD3447 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.75

#BD3447 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3447

5.61:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3447	#FFFFFF	#000000	##FFFFFF
##BD3447	1.00	5.61	3.75	5.61
#FFFFFF	5.61	1.00	21.00	1.00
#000000	3.75	21.00	1.00	21.00
##FFFFFF	5.61	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#595547

Deuteranopia (green-blind)

#7C7243

Tritanopia (blue-blind)

#CF043C

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #bd3447;
/* rgb */ color: rgb(189, 52, 71);
/* oklch */ color: oklch(53.7% 0.173 17.6);

Tailwind

colors: {
  custom: {
    50: '#d8767a',
    500: '#bd3447',
    950: '#000000',
  },
}

SCSS

$custom: #bd3447;
$custom-light: #d8767a;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3447",
  "rgb": {
    "r": 189,
    "g": 52,
    "b": 71
  },
  "hsl": {
    "h": 351.679,
    "s": 56.846,
    "l": 47.255
  },
  "oklch": {
    "l": 0.53745,
    "c": 0.17268,
    "h": 17.6
  },
  "luminance": 0.1373
}

Semantic roles & 50–950 ramp

primary

#BD3447

secondary

#83CAC0

accent

#E0CB48

background

#FEF7F7

surface

#FCEEED

border

#D5C9C8

text

#160909

muted

#847B7B

Preview Lab

Preview with #BD3447

Body copy rendered with the generated semantic roles for this colour.

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