#BD3446#BD3446
#BD3446 is a mid, vivid red. Relative luminance 0.137; OKLCH L 53.7% C 0.173 H 18.1°. Best body text is #FFFFFF at 5.61:1 contrast (WCAG AA passes).
Color values
| HEX | #BD3446 |
|---|---|
| RGB | rgb(189, 52, 70) |
| HSL | hsl(352, 57%, 47%) |
| HSV | hsv(352, 72%, 74%) |
| CMYK | cmyk(0%, 72.5%, 63%, 25.9%) |
| CIE-LAB | lab(43.83, 55.14, 22.23) |
| CIE-LCH | lch(43.83, 59.45, 21.95°) |
| OKLab | oklab(53.73% 0.1642 0.0536) |
| OKLCH | oklch(53.73% 0.173 18.1) |
| XYZ | xyz(23.3222, 13.7204, 7.2134) |
| Luminance | 0.1372 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 3.03
Dusty Red
#B9484E
ΔE00 3.67
Dull Red
#BB3F3F
ΔE00 4.34
Rose Red
#BE013C
ΔE00 4.46
Ruby
#CA0147
ΔE00 4.49
Lipstick
#D5174E
ΔE00 4.95
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD3446 #34BDAB
analogous
#BD348A #BD3446 #BD6734
triadic
#BD3446 #46BD34 #3446BD
tetradic
#BD3446 #8ABD34 #34BDAB #6734BD
square
#BD3446 #8ABD34 #34BDAB #6734BD
split-complementary
#BD3446 #34BD67 #348ABD
monochromatic
#5D1A22 #8D2734 #BD3446 #D25C6C #DF8C97
Accessibility & contrast
On white
5.61
#BD3446 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.74
#BD3446 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD3446
5.61:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD3446 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD3446 | 1.00 | 5.61 | 3.74 | 5.61 |
| #FFFFFF | 5.61 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.74 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.61 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5A5546
Deuteranopia (green-blind)
#7C7242
Tritanopia (blue-blind)
#CF043C
Achromatopsia (no color)
#686868
Design tokens & code
CSS
--color: #bd3446; /* rgb */ color: rgb(189, 52, 70); /* oklch */ color: oklch(53.7% 0.173 18.1);
Tailwind
colors: {
custom: {
50: '#d87679',
500: '#bd3446',
950: '#000000',
},
}SCSS
$custom: #bd3446; $custom-light: #d87679; $custom-dark: #000000;
JSON
{
"hex": "#bd3446",
"rgb": {
"r": 189,
"g": 52,
"b": 70
},
"hsl": {
"h": 352.117,
"s": 56.846,
"l": 47.255
},
"oklch": {
"l": 0.53725,
"c": 0.1727,
"h": 18.1
},
"luminance": 0.13717
}Semantic roles & 50–950 ramp
primary
#BD3446
secondary
#83CAC0
accent
#E0CC48
background
#FEF7F7
surface
#FCEEED
border
#D5C9C8
text
#160909
muted
#847B7B