#BD343D#BD343D

#BD343D is a mid, vivid red. Relative luminance 0.136; OKLCH L 53.6% C 0.173 H 21.9°. Best body text is #FFFFFF at 5.64:1 contrast (WCAG AA passes).

Color values

HEX	#BD343D
RGB	rgb(189, 52, 61)
HSL	hsl(356, 57%, 47%)
HSV	hsv(356, 72%, 74%)
CMYK	cmyk(0%, 72.5%, 67.7%, 25.9%)
CIE-LAB	lab(43.68, 54.62, 27.52)
CIE-LCH	lch(43.68, 61.16, 26.74°)
OKLab	oklab(53.56% 0.1607 0.0645)
OKLCH	oklch(53.56% 0.173 21.9)
XYZ	xyz(23.0591, 13.6152, 5.8278)
Luminance	0.1361 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD343D #34BDB4

analogous

#BD3482 #BD343D #BD6F34

triadic

#BD343D #3DBD34 #343DBD

tetradic

#BD343D #82BD34 #34BDB4 #6F34BD

square

#BD343D #82BD34 #34BDB4 #6F34BD

split-complementary

#BD343D #34BD6F #3482BD

monochromatic

#5D1A1E #8D272E #BD343D #D25C64 #DF8C92

Accessibility & contrast

On white

5.64

#BD343D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.72

#BD343D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD343D

5.64:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD343D	#FFFFFF	#000000	##FFFFFF
##BD343D	1.00	5.64	3.72	5.64
#FFFFFF	5.64	1.00	21.00	1.00
#000000	3.72	21.00	1.00	21.00
##FFFFFF	5.64	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5B553C

Deuteranopia (green-blind)

#7D7239

Tritanopia (blue-blind)

#D00039

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bd343d;
/* rgb */ color: rgb(189, 52, 61);
/* oklch */ color: oklch(53.6% 0.173 21.9);

Tailwind

colors: {
  custom: {
    50: '#d97672',
    500: '#bd343d',
    950: '#000000',
  },
}

SCSS

$custom: #bd343d;
$custom-light: #d97672;
$custom-dark: #000000;

JSON

{
  "hex": "#bd343d",
  "rgb": {
    "r": 189,
    "g": 52,
    "b": 61
  },
  "hsl": {
    "h": 356.058,
    "s": 56.846,
    "l": 47.255
  },
  "oklch": {
    "l": 0.53561,
    "c": 0.17314,
    "h": 21.9
  },
  "luminance": 0.13612
}

Semantic roles & 50–950 ramp

primary

#BD343D

secondary

#83CAC5

accent

#E0D648

background

#FEF7F6

surface

#FDEDEC

border

#D5C8C7

text

#160908

muted

#847B7B

Preview Lab

Preview with #BD343D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →