#BD3435#BD3435

#BD3435 is a mid, vivid red. Relative luminance 0.135; OKLCH L 53.4% C 0.174 H 24.9°. Best body text is #FFFFFF at 5.67:1 contrast (WCAG AA passes).

Color values

HEX	#BD3435
RGB	rgb(189, 52, 53)
HSL	hsl(360, 57%, 47%)
HSV	hsv(360, 72%, 74%)
CMYK	cmyk(0%, 72.5%, 72%, 25.9%)
CIE-LAB	lab(43.56, 54.22, 32.15)
CIE-LCH	lch(43.56, 63.04, 30.67°)
OKLab	oklab(53.44% 0.1577 0.0734)
OKLCH	oklch(53.44% 0.174 24.9)
XYZ	xyz(22.8594, 13.5353, 4.7764)
Luminance	0.1353 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3435 #34BDBC

analogous

#BD347A #BD3435 #BD7834

triadic

#BD3435 #35BD34 #3435BD

tetradic

#BD3435 #7ABD34 #34BDBC #7834BD

square

#BD3435 #7ABD34 #34BDBC #7834BD

split-complementary

#BD3435 #34BD78 #347ABD

monochromatic

#5D1A1A #8D2728 #BD3435 #D25C5D #DF8C8D

Accessibility & contrast

On white

5.67

#BD3435 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.71

#BD3435 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3435

5.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3435	#FFFFFF	#000000	##FFFFFF
##BD3435	1.00	5.67	3.71	5.67
#FFFFFF	5.67	1.00	21.00	1.00
#000000	3.71	21.00	1.00	21.00
##FFFFFF	5.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5C5434

Deuteranopia (green-blind)

#7E7230

Tritanopia (blue-blind)

#D00036

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bd3435;
/* rgb */ color: rgb(189, 52, 53);
/* oklch */ color: oklch(53.4% 0.174 24.9);

Tailwind

colors: {
  custom: {
    50: '#d9756c',
    500: '#bd3435',
    950: '#000000',
  },
}

SCSS

$custom: #bd3435;
$custom-light: #d9756c;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3435",
  "rgb": {
    "r": 189,
    "g": 52,
    "b": 53
  },
  "hsl": {
    "h": 359.562,
    "s": 56.846,
    "l": 47.255
  },
  "oklch": {
    "l": 0.53437,
    "c": 0.17395,
    "h": 24.9
  },
  "luminance": 0.13532
}

Semantic roles & 50–950 ramp

primary

#BD3435

secondary

#83CAC9

accent

#E0DF48

background

#FEF7F6

surface

#FDEDEB

border

#D5C8C6

text

#160907

muted

#847B7A

Preview Lab

Preview with #BD3435

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →