#BD3398#BD3398

#BD3398 is a mid, highly saturated pink. Relative luminance 0.155; OKLCH L 56.3% C 0.202 H 340.9°. Best body text is #FFFFFF at 5.13:1 contrast (WCAG AA passes).

Color values

HEX	#BD3398
RGB	rgb(189, 51, 152)
HSL	hsl(316, 58%, 47%)
HSV	hsv(316, 73%, 74%)
CMYK	cmyk(0%, 73%, 19.6%, 25.9%)
CIE-LAB	lab(46.25, 63.72, -24.55)
CIE-LCH	lch(46.25, 68.28, 338.93°)
OKLab	oklab(56.34% 0.1905 -0.0661)
OKLCH	oklch(56.34% 0.202 340.9)
XYZ	xyz(27.8384, 15.4562, 31.2169)
Luminance	0.1545 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3398 #33BD58

analogous

#9D33BD #BD3398 #BD3353

triadic

#BD3398 #98BD33 #3398BD

tetradic

#BD3398 #BD9D33 #33BD58 #3353BD

square

#BD3398 #BD9D33 #33BD58 #3353BD

split-complementary

#BD3398 #53BD33 #33BD9D

monochromatic

#5D194A #8D2671 #BD3398 #D35BB2 #E08BC9

Accessibility & contrast

On white

5.13

#BD3398 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.09

#BD3398 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3398

5.13:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3398	#FFFFFF	#000000	##FFFFFF
##BD3398	1.00	5.13	4.09	5.13
#FFFFFF	5.13	1.00	21.00	1.00
#000000	4.09	21.00	1.00	21.00
##FFFFFF	5.13	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#3E5F9B

Deuteranopia (green-blind)

#6A7695

Tritanopia (blue-blind)

#C83661

Achromatopsia (no color)

#6E6E6E

Design tokens & code

CSS

--color: #bd3398;
/* rgb */ color: rgb(189, 51, 152);
/* oklch */ color: oklch(56.3% 0.202 340.9);

Tailwind

colors: {
  custom: {
    50: '#d578b6',
    500: '#bd3398',
    950: '#000000',
  },
}

SCSS

$custom: #bd3398;
$custom-light: #d578b6;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3398",
  "rgb": {
    "r": 189,
    "g": 51,
    "b": 152
  },
  "hsl": {
    "h": 316.087,
    "s": 57.5,
    "l": 47.059
  },
  "oklch": {
    "l": 0.56336,
    "c": 0.20167,
    "h": 340.9
  },
  "luminance": 0.15453
}

Semantic roles & 50–950 ramp

primary

#BD3398

secondary

#82CA95

accent

#E17047

background

#FDF7FB

surface

#FBEEF6

border

#D4C9D0

text

#150A11

muted

#837C80

Preview Lab

Preview with #BD3398

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →