#BD3376#BD3376

#BD3376 is a mid, vivid pink. Relative luminance 0.145; OKLCH L 54.9% C 0.183 H 355.4°. Best body text is #FFFFFF at 5.39:1 contrast (WCAG AA passes).

Color values

HEX	#BD3376
RGB	rgb(189, 51, 118)
HSL	hsl(331, 58%, 47%)
HSV	hsv(331, 73%, 74%)
CMYK	cmyk(0%, 73%, 37.6%, 25.9%)
CIE-LAB	lab(44.94, 59.57, -5.90)
CIE-LCH	lch(44.94, 59.86, 354.35°)
OKLab	oklab(54.95% 0.1828 -0.0148)
OKLCH	oklch(54.95% 0.183 355.4)
XYZ	xyz(25.4418, 14.4976, 18.5946)
Luminance	0.1449 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3376 #33BD7A

analogous

#BD33BB #BD3376 #BD3533

triadic

#BD3376 #76BD33 #3376BD

tetradic

#BD3376 #BBBD33 #33BD7A #3533BD

square

#BD3376 #BBBD33 #33BD7A #3533BD

split-complementary

#BD3376 #33BD35 #33BBBD

monochromatic

#5D193A #8D2658 #BD3376 #D35B95 #E08BB4

Accessibility & contrast

On white

5.39

#BD3376 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.90

#BD3376 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3376

5.39:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3376	#FFFFFF	#000000	##FFFFFF
##BD3376	1.00	5.39	3.90	5.39
#FFFFFF	5.39	1.00	21.00	1.00
#000000	3.90	21.00	1.00	21.00
##FFFFFF	5.39	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4E5A78

Deuteranopia (green-blind)

#747473

Tritanopia (blue-blind)

#CC2450

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd3376;
/* rgb */ color: rgb(189, 51, 118);
/* oklch */ color: oklch(54.9% 0.183 355.4);

Tailwind

colors: {
  custom: {
    50: '#d6779d',
    500: '#bd3376',
    950: '#000000',
  },
}

SCSS

$custom: #bd3376;
$custom-light: #d6779d;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3376",
  "rgb": {
    "r": 189,
    "g": 51,
    "b": 118
  },
  "hsl": {
    "h": 330.87,
    "s": 57.5,
    "l": 47.059
  },
  "oklch": {
    "l": 0.54947,
    "c": 0.18336,
    "h": 355.4
  },
  "luminance": 0.14494
}

Semantic roles & 50–950 ramp

primary

#BD3376

secondary

#82CAA7

accent

#E19647

background

#FDF7F9

surface

#FBEEF2

border

#D4C9CC

text

#15090E

muted

#837B7E

Preview Lab

Preview with #BD3376

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →