#BD3373#BD3373

#BD3373 is a mid, vivid pink. Relative luminance 0.144; OKLCH L 54.8% C 0.182 H 356.8°. Best body text is #FFFFFF at 5.41:1 contrast (WCAG AA passes).

Color values

HEX	#BD3373
RGB	rgb(189, 51, 115)
HSL	hsl(332, 58%, 47%)
HSV	hsv(332, 73%, 74%)
CMYK	cmyk(0%, 73%, 39.2%, 25.9%)
CIE-LAB	lab(44.84, 59.25, -4.20)
CIE-LCH	lch(44.84, 59.40, 355.95°)
OKLab	oklab(54.84% 0.1819 -0.0103)
OKLCH	oklch(54.84% 0.182 356.8)
XYZ	xyz(25.2663, 14.4274, 17.6706)
Luminance	0.1442 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3373 #33BD7D

analogous

#BD33B8 #BD3373 #BD3833

triadic

#BD3373 #73BD33 #3373BD

tetradic

#BD3373 #B8BD33 #33BD7D #3833BD

square

#BD3373 #B8BD33 #33BD7D #3833BD

split-complementary

#BD3373 #33BD38 #33B8BD

monochromatic

#5D1938 #8D2656 #BD3373 #D35B92 #E08BB2

Accessibility & contrast

On white

5.41

#BD3373 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.88

#BD3373 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3373

5.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3373	#FFFFFF	#000000	##FFFFFF
##BD3373	1.00	5.41	3.88	5.41
#FFFFFF	5.41	1.00	21.00	1.00
#000000	3.88	21.00	1.00	21.00
##FFFFFF	5.41	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4F5A75

Deuteranopia (green-blind)

#757370

Tritanopia (blue-blind)

#CC224F

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd3373;
/* rgb */ color: rgb(189, 51, 115);
/* oklch */ color: oklch(54.8% 0.182 356.8);

Tailwind

colors: {
  custom: {
    50: '#d6769b',
    500: '#bd3373',
    950: '#000000',
  },
}

SCSS

$custom: #bd3373;
$custom-light: #d6769b;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3373",
  "rgb": {
    "r": 189,
    "g": 51,
    "b": 115
  },
  "hsl": {
    "h": 332.174,
    "s": 57.5,
    "l": 47.059
  },
  "oklch": {
    "l": 0.54842,
    "c": 0.18214,
    "h": 356.8
  },
  "luminance": 0.14424
}

Semantic roles & 50–950 ramp

primary

#BD3373

secondary

#82CAA8

accent

#E19947

background

#FDF7F9

surface

#FBEEF2

border

#D4C9CC

text

#15090E

muted

#837B7E

Preview Lab

Preview with #BD3373

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →