#BD3370#BD3370

#BD3370 is a mid, vivid pink. Relative luminance 0.144; OKLCH L 54.7% C 0.181 H 358.2°. Best body text is #FFFFFF at 5.42:1 contrast (WCAG AA passes).

Color values

HEX	#BD3370
RGB	rgb(189, 51, 112)
HSL	hsl(333, 58%, 47%)
HSV	hsv(333, 73%, 74%)
CMYK	cmyk(0%, 73%, 40.7%, 25.9%)
CIE-LAB	lab(44.74, 58.94, -2.49)
CIE-LCH	lch(44.74, 59.00, 357.58°)
OKLab	oklab(54.74% 0.1809 -0.0058)
OKLCH	oklch(54.74% 0.181 358.2)
XYZ	xyz(25.0965, 14.3595, 16.7762)
Luminance	0.1436 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3370 #33BD80

analogous

#BD33B5 #BD3370 #BD3B33

triadic

#BD3370 #70BD33 #3370BD

tetradic

#BD3370 #B5BD33 #33BD80 #3B33BD

square

#BD3370 #B5BD33 #33BD80 #3B33BD

split-complementary

#BD3370 #33BD3B #33B5BD

monochromatic

#5D1937 #8D2653 #BD3370 #D35B90 #E08BB0

Accessibility & contrast

On white

5.42

#BD3370 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.87

#BD3370 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3370

5.42:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3370	#FFFFFF	#000000	##FFFFFF
##BD3370	1.00	5.42	3.87	5.42
#FFFFFF	5.42	1.00	21.00	1.00
#000000	3.87	21.00	1.00	21.00
##FFFFFF	5.42	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4F5972

Deuteranopia (green-blind)

#75736D

Tritanopia (blue-blind)

#CD214D

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd3370;
/* rgb */ color: rgb(189, 51, 112);
/* oklch */ color: oklch(54.7% 0.181 358.2);

Tailwind

colors: {
  custom: {
    50: '#d67698',
    500: '#bd3370',
    950: '#000000',
  },
}

SCSS

$custom: #bd3370;
$custom-light: #d67698;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3370",
  "rgb": {
    "r": 189,
    "g": 51,
    "b": 112
  },
  "hsl": {
    "h": 333.478,
    "s": 57.5,
    "l": 47.059
  },
  "oklch": {
    "l": 0.54741,
    "c": 0.18099,
    "h": 358.2
  },
  "luminance": 0.14356
}

Semantic roles & 50–950 ramp

primary

#BD3370

secondary

#82CAAA

accent

#E19D47

background

#FDF7F9

surface

#FBEEF2

border

#D4C9CC

text

#15090D

muted

#837B7E

Preview Lab

Preview with #BD3370

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →