#BD3366#BD3366

#BD3366 is a mid, vivid pink. Relative luminance 0.141; OKLCH L 54.4% C 0.178 H 2.9°. Best body text is #FFFFFF at 5.48:1 contrast (WCAG AA passes).

Color values

HEX	#BD3366
RGB	rgb(189, 51, 102)
HSL	hsl(338, 58%, 47%)
HSV	hsv(338, 73%, 74%)
CMYK	cmyk(0%, 73%, 46%, 25.9%)
CIE-LAB	lab(44.45, 57.97, 3.26)
CIE-LCH	lch(44.45, 58.06, 3.22°)
OKLab	oklab(54.42% 0.1775 0.009)
OKLCH	oklch(54.42% 0.178 2.9)
XYZ	xyz(24.5703, 14.1490, 14.0050)
Luminance	0.1415 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3366 #33BD8A

analogous

#BD33AB #BD3366 #BD4533

triadic

#BD3366 #66BD33 #3366BD

tetradic

#BD3366 #ABBD33 #33BD8A #4533BD

square

#BD3366 #ABBD33 #33BD8A #4533BD

split-complementary

#BD3366 #33BD45 #33ABBD

monochromatic

#5D1932 #8D264C #BD3366 #D35B87 #E08BAA

Accessibility & contrast

On white

5.48

#BD3366 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.83

#BD3366 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3366

5.48:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3366	#FFFFFF	#000000	##FFFFFF
##BD3366	1.00	5.48	3.83	5.48
#FFFFFF	5.48	1.00	21.00	1.00
#000000	3.83	21.00	1.00	21.00
##FFFFFF	5.48	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#525867

Deuteranopia (green-blind)

#777363

Tritanopia (blue-blind)

#CD1A48

Achromatopsia (no color)

#696969

Design tokens & code

CSS

--color: #bd3366;
/* rgb */ color: rgb(189, 51, 102);
/* oklch */ color: oklch(54.4% 0.178 2.9);

Tailwind

colors: {
  custom: {
    50: '#d67691',
    500: '#bd3366',
    950: '#000000',
  },
}

SCSS

$custom: #bd3366;
$custom-light: #d67691;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3366",
  "rgb": {
    "r": 189,
    "g": 51,
    "b": 102
  },
  "hsl": {
    "h": 337.826,
    "s": 57.5,
    "l": 47.059
  },
  "oklch": {
    "l": 0.54424,
    "c": 0.17776,
    "h": 2.9
  },
  "luminance": 0.14146
}

Semantic roles & 50–950 ramp

primary

#BD3366

secondary

#82CAAF

accent

#E1A847

background

#FDF7F8

surface

#FBEEF0

border

#D4C9CB

text

#15090C

muted

#837B7D

Preview Lab

Preview with #BD3366

Body copy rendered with the generated semantic roles for this colour.

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