#BD3351#BD3351

#BD3351 is a mid, vivid red. Relative luminance 0.138; OKLCH L 53.9% C 0.174 H 12.9°. Best body text is #FFFFFF at 5.59:1 contrast (WCAG AA passes).

Color values

HEX	#BD3351
RGB	rgb(189, 51, 81)
HSL	hsl(347, 58%, 47%)
HSV	hsv(347, 73%, 74%)
CMYK	cmyk(0%, 73%, 57.1%, 25.9%)
CIE-LAB	lab(43.92, 56.24, 15.56)
CIE-LCH	lch(43.92, 58.35, 15.46°)
OKLab	oklab(53.86% 0.1697 0.0388)
OKLCH	oklch(53.86% 0.174 12.9)
XYZ	xyz(23.6576, 13.7839, 9.1978)
Luminance	0.1378 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3351 #33BD9F

analogous

#BD3396 #BD3351 #BD5A33

triadic

#BD3351 #51BD33 #3351BD

tetradic

#BD3351 #96BD33 #33BD9F #5A33BD

square

#BD3351 #96BD33 #33BD9F #5A33BD

split-complementary

#BD3351 #33BD5A #3396BD

monochromatic

#5D1928 #8D263C #BD3351 #D35B75 #E08B9D

Accessibility & contrast

On white

5.59

#BD3351 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.76

#BD3351 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3351

5.59:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3351	#FFFFFF	#000000	##FFFFFF
##BD3351	1.00	5.59	3.76	5.59
#FFFFFF	5.59	1.00	21.00	1.00
#000000	3.76	21.00	1.00	21.00
##FFFFFF	5.59	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#575651

Deuteranopia (green-blind)

#7B724D

Tritanopia (blue-blind)

#CF0A3F

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #bd3351;
/* rgb */ color: rgb(189, 51, 81);
/* oklch */ color: oklch(53.9% 0.174 12.9);

Tailwind

colors: {
  custom: {
    50: '#d87681',
    500: '#bd3351',
    950: '#000000',
  },
}

SCSS

$custom: #bd3351;
$custom-light: #d87681;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3351",
  "rgb": {
    "r": 189,
    "g": 51,
    "b": 81
  },
  "hsl": {
    "h": 346.957,
    "s": 57.5,
    "l": 47.059
  },
  "oklch": {
    "l": 0.53865,
    "c": 0.17402,
    "h": 12.9
  },
  "luminance": 0.13781
}

Semantic roles & 50–950 ramp

primary

#BD3351

secondary

#82CABA

accent

#E1BF47

background

#FEF7F7

surface

#FCEEEE

border

#D5C9C9

text

#16090A

muted

#847B7C

Preview Lab

Preview with #BD3351

Body copy rendered with the generated semantic roles for this colour.

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