#BD334D#BD334D

#BD334D is a mid, vivid red. Relative luminance 0.137; OKLCH L 53.8% C 0.174 H 14.7°. Best body text is #FFFFFF at 5.61:1 contrast (WCAG AA passes).

Color values

HEX	#BD334D
RGB	rgb(189, 51, 77)
HSL	hsl(349, 58%, 47%)
HSV	hsv(349, 73%, 74%)
CMYK	cmyk(0%, 73%, 59.3%, 25.9%)
CIE-LAB	lab(43.84, 55.95, 17.92)
CIE-LCH	lch(43.84, 58.76, 17.76°)
OKLab	oklab(53.77% 0.1681 0.0441)
OKLCH	oklch(53.77% 0.174 14.7)
XYZ	xyz(23.5120, 13.7257, 8.4310)
Luminance	0.1372 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD334D #33BDA3

analogous

#BD3392 #BD334D #BD5E33

triadic

#BD334D #4DBD33 #334DBD

tetradic

#BD334D #92BD33 #33BDA3 #5E33BD

square

#BD334D #92BD33 #33BDA3 #5E33BD

split-complementary

#BD334D #33BD5E #3392BD

monochromatic

#5D1926 #8D2639 #BD334D #D35B71 #E08B9B

Accessibility & contrast

On white

5.61

#BD334D on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.74

#BD334D on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD334D

5.61:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD334D	#FFFFFF	#000000	##FFFFFF
##BD334D	1.00	5.61	3.74	5.61
#FFFFFF	5.61	1.00	21.00	1.00
#000000	3.74	21.00	1.00	21.00
##FFFFFF	5.61	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#58554D

Deuteranopia (green-blind)

#7B7249

Tritanopia (blue-blind)

#CF063E

Achromatopsia (no color)

#686868

Design tokens & code

CSS

--color: #bd334d;
/* rgb */ color: rgb(189, 51, 77);
/* oklch */ color: oklch(53.8% 0.174 14.7);

Tailwind

colors: {
  custom: {
    50: '#d8757e',
    500: '#bd334d',
    950: '#000000',
  },
}

SCSS

$custom: #bd334d;
$custom-light: #d8757e;
$custom-dark: #000000;

JSON

{
  "hex": "#bd334d",
  "rgb": {
    "r": 189,
    "g": 51,
    "b": 77
  },
  "hsl": {
    "h": 348.696,
    "s": 57.5,
    "l": 47.059
  },
  "oklch": {
    "l": 0.53775,
    "c": 0.17377,
    "h": 14.7
  },
  "luminance": 0.13722
}

Semantic roles & 50–950 ramp

primary

#BD334D

secondary

#82CABC

accent

#E1C447

background

#FEF7F7

surface

#FCEDEE

border

#D5C8C9

text

#16090A

muted

#847B7C

Preview Lab

Preview with #BD334D

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →