#BD3347#BD3347

#BD3347 is a mid, vivid red. Relative luminance 0.136; OKLCH L 53.6% C 0.174 H 17.4°. Best body text is #FFFFFF at 5.63:1 contrast (WCAG AA passes).

Color values

HEX	#BD3347
RGB	rgb(189, 51, 71)
HSL	hsl(351, 58%, 47%)
HSV	hsv(351, 73%, 74%)
CMYK	cmyk(0%, 73%, 62.4%, 25.9%)
CIE-LAB	lab(43.72, 55.56, 21.47)
CIE-LCH	lch(43.72, 59.56, 21.13°)
OKLab	oklab(53.65% 0.1657 0.0519)
OKLCH	oklch(53.65% 0.174 17.4)
XYZ	xyz(23.3098, 13.6448, 7.3663)
Luminance	0.1364 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3347 #33BDA9

analogous

#BD338C #BD3347 #BD6433

triadic

#BD3347 #47BD33 #3347BD

tetradic

#BD3347 #8CBD33 #33BDA9 #6433BD

square

#BD3347 #8CBD33 #33BDA9 #6433BD

split-complementary

#BD3347 #33BD64 #338CBD

monochromatic

#5D1923 #8D2635 #BD3347 #D35B6C #E08B97

Accessibility & contrast

On white

5.63

#BD3347 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.73

#BD3347 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3347

5.63:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3347	#FFFFFF	#000000	##FFFFFF
##BD3347	1.00	5.63	3.73	5.63
#FFFFFF	5.63	1.00	21.00	1.00
#000000	3.73	21.00	1.00	21.00
##FFFFFF	5.63	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#595547

Deuteranopia (green-blind)

#7C7243

Tritanopia (blue-blind)

#CF013B

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bd3347;
/* rgb */ color: rgb(189, 51, 71);
/* oklch */ color: oklch(53.6% 0.174 17.4);

Tailwind

colors: {
  custom: {
    50: '#d8757a',
    500: '#bd3347',
    950: '#000000',
  },
}

SCSS

$custom: #bd3347;
$custom-light: #d8757a;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3347",
  "rgb": {
    "r": 189,
    "g": 51,
    "b": 71
  },
  "hsl": {
    "h": 351.304,
    "s": 57.5,
    "l": 47.059
  },
  "oklch": {
    "l": 0.53649,
    "c": 0.17366,
    "h": 17.4
  },
  "luminance": 0.13641
}

Semantic roles & 50–950 ramp

primary

#BD3347

secondary

#82CABF

accent

#E1CA47

background

#FEF7F7

surface

#FCEDED

border

#D5C8C8

text

#160909

muted

#847B7B

Preview Lab

Preview with #BD3347

Body copy rendered with the generated semantic roles for this colour.

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