#BD3341#BD3341
#BD3341 is a mid, vivid red. Relative luminance 0.136; OKLCH L 53.5% C 0.174 H 20.0°. Best body text is #FFFFFF at 5.65:1 contrast (WCAG AA passes).
Color values
| HEX | #BD3341 |
|---|---|
| RGB | rgb(189, 51, 65) |
| HSL | hsl(354, 58%, 47%) |
| HSV | hsv(354, 73%, 74%) |
| CMYK | cmyk(0%, 73%, 65.6%, 25.9%) |
| CIE-LAB | lab(43.61, 55.20, 25.01) |
| CIE-LCH | lch(43.61, 60.60, 24.37°) |
| OKLab | oklab(53.54% 0.1634 0.0594) |
| OKLCH | oklch(53.54% 0.174 20) |
| XYZ | xyz(23.1267, 13.5715, 6.4018) |
| Luminance | 0.1357 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Cardinal
#C41E3A
ΔE00 2.31
Dull Red
#BB3F3F
ΔE00 3.21
Dusty Red
#B9484E
ΔE00 3.87
Cherry (survey)
#CF0234
ΔE00 4.13
Lipstick Red
#C0022F
ΔE00 4.42
Reddish
#C44240
ΔE00 4.75
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD3341 #33BDAF
analogous
#BD3386 #BD3341 #BD6A33
triadic
#BD3341 #41BD33 #3341BD
tetradic
#BD3341 #86BD33 #33BDAF #6A33BD
square
#BD3341 #86BD33 #33BDAF #6A33BD
split-complementary
#BD3341 #33BD6A #3386BD
monochromatic
#5D1920 #8D2630 #BD3341 #D35B67 #E08B93
Accessibility & contrast
On white
5.65
#BD3341 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.71
#BD3341 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD3341
5.65:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD3341 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD3341 | 1.00 | 5.65 | 3.71 | 5.65 |
| #FFFFFF | 5.65 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.71 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.65 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5A5440
Deuteranopia (green-blind)
#7D723D
Tritanopia (blue-blind)
#CF0039
Achromatopsia (no color)
#676767
Design tokens & code
CSS
--color: #bd3341; /* rgb */ color: rgb(189, 51, 65); /* oklch */ color: oklch(53.5% 0.174 20.0);
Tailwind
colors: {
custom: {
50: '#d87575',
500: '#bd3341',
950: '#000000',
},
}SCSS
$custom: #bd3341; $custom-light: #d87575; $custom-dark: #000000;
JSON
{
"hex": "#bd3341",
"rgb": {
"r": 189,
"g": 51,
"b": 65
},
"hsl": {
"h": 353.913,
"s": 57.5,
"l": 47.059
},
"oklch": {
"l": 0.53535,
"c": 0.17382,
"h": 20
},
"luminance": 0.13568
}Semantic roles & 50–950 ramp
primary
#BD3341
secondary
#82CAC2
accent
#E1D147
background
#FEF7F7
surface
#FCEDED
border
#D5C8C8
text
#160908
muted
#847B7B