#BD3339#BD3339
#BD3339 is a mid, vivid red. Relative luminance 0.135; OKLCH L 53.4% C 0.174 H 23.2°. Best body text is #FFFFFF at 5.68:1 contrast (WCAG AA passes).
Color values
| HEX | #BD3339 |
|---|---|
| RGB | rgb(189, 51, 57) |
| HSL | hsl(357, 58%, 47%) |
| HSV | hsv(357, 73%, 74%) |
| CMYK | cmyk(0%, 73%, 69.8%, 25.9%) |
| CIE-LAB | lab(43.49, 54.77, 29.69) |
| CIE-LCH | lch(43.49, 62.30, 28.46°) |
| OKLab | oklab(53.4% 0.1603 0.0687) |
| OKLCH | oklch(53.4% 0.174 23.2) |
| XYZ | xyz(22.9111, 13.4853, 5.2666) |
| Luminance | 0.1348 (WCAG relative) |
| Temperature | warm |
| Family | red |
Closest named colors
Dull Red
#BB3F3F
ΔE00 2.01
Cardinal
#C41E3A
ΔE00 3.14
Reddish
#C44240
ΔE00 3.56
Cherry (survey)
#CF0234
ΔE00 3.91
Lipstick Red
#C0022F
ΔE00 4.12
Dusty Red
#B9484E
ΔE00 4.99
Perceptual scales
Shades
Tints
Tones
OKLCH scale
Color harmonies
complementary
#BD3339 #33BDB7
analogous
#BD337E #BD3339 #BD7233
triadic
#BD3339 #39BD33 #3339BD
tetradic
#BD3339 #7EBD33 #33BDB7 #7233BD
square
#BD3339 #7EBD33 #33BDB7 #7233BD
split-complementary
#BD3339 #33BD72 #337EBD
monochromatic
#5D191C #8D262A #BD3339 #D35B60 #E08B8E
Accessibility & contrast
On white
5.68
#BD3339 on #FFFFFF
AA ✓AA large ✓AAA ✗
On black
3.70
#BD3339 on #000000
AA ✗AA large ✓AAA ✗
Best text color
#FFFFFF on #BD3339
5.68:1 — WCAG AA (normal text) passes
Contrast matrix
| fg \ bg | ##BD3339 | #FFFFFF | #000000 | ##FFFFFF |
|---|---|---|---|---|
| ##BD3339 | 1.00 | 5.68 | 3.70 | 5.68 |
| #FFFFFF | 5.68 | 1.00 | 21.00 | 1.00 |
| #000000 | 3.70 | 21.00 | 1.00 | 21.00 |
| ##FFFFFF | 5.68 | 1.00 | 21.00 | 1.00 |
Color blindness preview
Protanopia (red-blind)
#5B5438
Deuteranopia (green-blind)
#7D7235
Tritanopia (blue-blind)
#D00037
Achromatopsia (no color)
#676767
Design tokens & code
CSS
--color: #bd3339; /* rgb */ color: rgb(189, 51, 57); /* oklch */ color: oklch(53.4% 0.174 23.2);
Tailwind
colors: {
custom: {
50: '#d9756f',
500: '#bd3339',
950: '#000000',
},
}SCSS
$custom: #bd3339; $custom-light: #d9756f; $custom-dark: #000000;
JSON
{
"hex": "#bd3339",
"rgb": {
"r": 189,
"g": 51,
"b": 57
},
"hsl": {
"h": 357.391,
"s": 57.5,
"l": 47.059
},
"oklch": {
"l": 0.534,
"c": 0.17441,
"h": 23.2
},
"luminance": 0.13482
}Semantic roles & 50–950 ramp
primary
#BD3339
secondary
#82CAC7
accent
#E1DA47
background
#FEF7F6
surface
#FDEDEC
border
#D5C8C7
text
#160907
muted
#847B7A