#BD3328#BD3328

#BD3328 is a mid, vivid red. Relative luminance 0.133; OKLCH L 53.2% C 0.177 H 29.0°. Best body text is #FFFFFF at 5.73:1 contrast (WCAG AA passes).

Color values

HEX	#BD3328
RGB	rgb(189, 51, 40)
HSL	hsl(4, 65%, 45%)
HSV	hsv(4, 79%, 74%)
CMYK	cmyk(0%, 73%, 78.8%, 25.9%)
CIE-LAB	lab(43.28, 54.06, 39.25)
CIE-LCH	lch(43.28, 66.81, 35.98°)
OKLab	oklab(53.18% 0.1545 0.0856)
OKLCH	oklch(53.18% 0.177 29)
XYZ	xyz(22.5558, 13.3432, 3.3949)
Luminance	0.1334 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3328 #28B2BD

analogous

#BD2867 #BD3328 #BD7E28

triadic

#BD3328 #28BD33 #3328BD

tetradic

#BD3328 #67BD28 #28B2BD #7E28BD

square

#BD3328 #67BD28 #28B2BD #7E28BD

split-complementary

#BD3328 #28BD7E #2867BD

monochromatic

#581813 #8A251D #BD3328 #D9544A #E3847C

Accessibility & contrast

On white

5.73

#BD3328 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.67

#BD3328 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3328

5.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3328	#FFFFFF	#000000	##FFFFFF
##BD3328	1.00	5.73	3.67	5.73
#FFFFFF	5.73	1.00	21.00	1.00
#000000	3.67	21.00	1.00	21.00
##FFFFFF	5.73	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5C5325

Deuteranopia (green-blind)

#7F7122

Tritanopia (blue-blind)

#D00032

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #bd3328;
/* rgb */ color: rgb(189, 51, 40);
/* oklch */ color: oklch(53.2% 0.177 29.0);

Tailwind

colors: {
  custom: {
    50: '#da7563',
    500: '#bd3328',
    950: '#000000',
  },
}

SCSS

$custom: #bd3328;
$custom-light: #da7563;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3328",
  "rgb": {
    "r": 189,
    "g": 51,
    "b": 40
  },
  "hsl": {
    "h": 4.43,
    "s": 65.066,
    "l": 44.902
  },
  "oklch": {
    "l": 0.53177,
    "c": 0.17661,
    "h": 29
  },
  "luminance": 0.1334
}

Semantic roles & 50–950 ramp

primary

#BD3328

secondary

#75C5CB

accent

#DCE840

background

#FEF7F5

surface

#FDEDEA

border

#D5C8C6

text

#170905

muted

#857B79

Preview Lab

Preview with #BD3328

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →