#BD3327#BD3327

#BD3327 is a mid, vivid red. Relative luminance 0.133; OKLCH L 53.2% C 0.177 H 29.3°. Best body text is #FFFFFF at 5.73:1 contrast (WCAG AA passes).

Color values

HEX	#BD3327
RGB	rgb(189, 51, 39)
HSL	hsl(5, 66%, 45%)
HSV	hsv(5, 79%, 74%)
CMYK	cmyk(0%, 73%, 79.4%, 25.9%)
CIE-LAB	lab(43.27, 54.03, 39.79)
CIE-LCH	lch(43.27, 67.09, 36.37°)
OKLab	oklab(53.17% 0.1542 0.0864)
OKLCH	oklch(53.17% 0.177 29.3)
XYZ	xyz(22.5390, 13.3365, 3.3065)
Luminance	0.1333 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3327 #27B1BD

analogous

#BD2766 #BD3327 #BD7E27

triadic

#BD3327 #27BD33 #3327BD

tetradic

#BD3327 #66BD27 #27B1BD #7E27BD

square

#BD3327 #66BD27 #27B1BD #7E27BD

split-complementary

#BD3327 #27BD7E #2766BD

monochromatic

#581812 #8A251D #BD3327 #D95448 #E4837B

Accessibility & contrast

On white

5.73

#BD3327 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.67

#BD3327 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3327

5.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3327	#FFFFFF	#000000	##FFFFFF
##BD3327	1.00	5.73	3.67	5.73
#FFFFFF	5.73	1.00	21.00	1.00
#000000	3.67	21.00	1.00	21.00
##FFFFFF	5.73	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5C5324

Deuteranopia (green-blind)

#7F7121

Tritanopia (blue-blind)

#D00032

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #bd3327;
/* rgb */ color: rgb(189, 51, 39);
/* oklch */ color: oklch(53.2% 0.177 29.3);

Tailwind

colors: {
  custom: {
    50: '#da7562',
    500: '#bd3327',
    950: '#000000',
  },
}

SCSS

$custom: #bd3327;
$custom-light: #da7562;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3327",
  "rgb": {
    "r": 189,
    "g": 51,
    "b": 39
  },
  "hsl": {
    "h": 4.8,
    "s": 65.789,
    "l": 44.706
  },
  "oklch": {
    "l": 0.53166,
    "c": 0.17675,
    "h": 29.3
  },
  "luminance": 0.13333
}

Semantic roles & 50–950 ramp

primary

#BD3327

secondary

#74C5CC

accent

#DBE93F

background

#FEF7F5

surface

#FDEDEA

border

#D5C8C6

text

#170905

muted

#857B79

Preview Lab

Preview with #BD3327

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →