#BD3324#BD3324

#BD3324 is a mid, vivid red. Relative luminance 0.133; OKLCH L 53.1% C 0.177 H 30.1°. Best body text is #FFFFFF at 5.73:1 contrast (WCAG AA passes).

Color values

HEX	#BD3324
RGB	rgb(189, 51, 36)
HSL	hsl(6, 68%, 44%)
HSV	hsv(6, 81%, 74%)
CMYK	cmyk(0%, 73%, 81%, 25.9%)
CIE-LAB	lab(43.24, 53.93, 41.36)
CIE-LCH	lch(43.24, 67.96, 37.49°)
OKLab	oklab(53.14% 0.1533 0.0889)
OKLCH	oklch(53.14% 0.177 30.1)
XYZ	xyz(22.4912, 13.3174, 3.0550)
Luminance	0.1331 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3324 #24AEBD

analogous

#BD2462 #BD3324 #BD8024

triadic

#BD3324 #24BD33 #3324BD

tetradic

#BD3324 #62BD24 #24AEBD #8024BD

square

#BD3324 #62BD24 #24AEBD #8024BD

split-complementary

#BD3324 #24BD80 #2462BD

monochromatic

#561710 #8A251A #BD3324 #DB5243 #E58176

Accessibility & contrast

On white

5.73

#BD3324 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.66

#BD3324 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3324

5.73:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3324	#FFFFFF	#000000	##FFFFFF
##BD3324	1.00	5.73	3.66	5.73
#FFFFFF	5.73	1.00	21.00	1.00
#000000	3.66	21.00	1.00	21.00
##FFFFFF	5.73	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#5D5321

Deuteranopia (green-blind)

#7F711D

Tritanopia (blue-blind)

#D00031

Achromatopsia (no color)

#666666

Design tokens & code

CSS

--color: #bd3324;
/* rgb */ color: rgb(189, 51, 36);
/* oklch */ color: oklch(53.1% 0.177 30.1);

Tailwind

colors: {
  custom: {
    50: '#da7560',
    500: '#bd3324',
    950: '#000000',
  },
}

SCSS

$custom: #bd3324;
$custom-light: #da7560;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3324",
  "rgb": {
    "r": 189,
    "g": 51,
    "b": 36
  },
  "hsl": {
    "h": 5.882,
    "s": 68,
    "l": 44.118
  },
  "oklch": {
    "l": 0.53136,
    "c": 0.17721,
    "h": 30.1
  },
  "luminance": 0.13314
}

Semantic roles & 50–950 ramp

primary

#BD3324

secondary

#70C3CC

accent

#DAEB3D

background

#FEF7F5

surface

#FDEDE9

border

#D5C8C5

text

#170905

muted

#857B79

Preview Lab

Preview with #BD3324

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →