#BD3276#BD3276

#BD3276 is a mid, vivid pink. Relative luminance 0.144; OKLCH L 54.9% C 0.184 H 355.3°. Best body text is #FFFFFF at 5.41:1 contrast (WCAG AA passes).

Color values

HEX	#BD3276
RGB	rgb(189, 50, 118)
HSL	hsl(331, 58%, 47%)
HSV	hsv(331, 74%, 74%)
CMYK	cmyk(0%, 73.5%, 37.6%, 25.9%)
CIE-LAB	lab(44.82, 59.91, -6.08)
CIE-LCH	lch(44.82, 60.22, 354.21°)
OKLab	oklab(54.86% 0.1838 -0.0153)
OKLCH	oklch(54.86% 0.184 355.3)
XYZ	xyz(25.3985, 14.4111, 18.5802)
Luminance	0.1441 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3276 #32BD79

analogous

#BD32BC #BD3276 #BD3332

triadic

#BD3276 #76BD32 #3276BD

tetradic

#BD3276 #BCBD32 #32BD79 #3332BD

square

#BD3276 #BCBD32 #32BD79 #3332BD

split-complementary

#BD3276 #32BD33 #32BCBD

monochromatic

#5C183A #8D2558 #BD3276 #D35995 #E089B4

Accessibility & contrast

On white

5.41

#BD3276 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.88

#BD3276 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3276

5.41:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3276	#FFFFFF	#000000	##FFFFFF
##BD3276	1.00	5.41	3.88	5.41
#FFFFFF	5.41	1.00	21.00	1.00
#000000	3.88	21.00	1.00	21.00
##FFFFFF	5.41	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4D5A78

Deuteranopia (green-blind)

#747373

Tritanopia (blue-blind)

#CC2350

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd3276;
/* rgb */ color: rgb(189, 50, 118);
/* oklch */ color: oklch(54.9% 0.184 355.3);

Tailwind

colors: {
  custom: {
    50: '#d6769d',
    500: '#bd3276',
    950: '#000000',
  },
}

SCSS

$custom: #bd3276;
$custom-light: #d6769d;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3276",
  "rgb": {
    "r": 189,
    "g": 50,
    "b": 118
  },
  "hsl": {
    "h": 330.647,
    "s": 58.159,
    "l": 46.863
  },
  "oklch": {
    "l": 0.54858,
    "c": 0.18447,
    "h": 355.3
  },
  "luminance": 0.14408
}

Semantic roles & 50–950 ramp

primary

#BD3276

secondary

#81CAA6

accent

#E19646

background

#FDF7F9

surface

#FBEEF2

border

#D4C9CC

text

#15090E

muted

#837B7E

Preview Lab

Preview with #BD3276

Body copy rendered with the generated semantic roles for this colour.

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