#BD3273#BD3273

#BD3273 is a mid, vivid pink. Relative luminance 0.143; OKLCH L 54.8% C 0.183 H 356.6°. Best body text is #FFFFFF at 5.43:1 contrast (WCAG AA passes).

Color values

HEX	#BD3273
RGB	rgb(189, 50, 115)
HSL	hsl(332, 58%, 47%)
HSV	hsv(332, 74%, 74%)
CMYK	cmyk(0%, 73.5%, 39.2%, 25.9%)
CIE-LAB	lab(44.72, 59.59, -4.38)
CIE-LCH	lch(44.72, 59.75, 355.80°)
OKLab	oklab(54.75% 0.1829 -0.0108)
OKLCH	oklch(54.75% 0.183 356.6)
XYZ	xyz(25.2231, 14.3410, 17.6562)
Luminance	0.1434 (WCAG relative)
Temperature	warm
Family	pink

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3273 #32BD7C

analogous

#BD32B9 #BD3273 #BD3632

triadic

#BD3273 #73BD32 #3273BD

tetradic

#BD3273 #B9BD32 #32BD7C #3632BD

square

#BD3273 #B9BD32 #32BD7C #3632BD

split-complementary

#BD3273 #32BD36 #32B9BD

monochromatic

#5C1838 #8D2556 #BD3273 #D35992 #E089B2

Accessibility & contrast

On white

5.43

#BD3273 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.87

#BD3273 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3273

5.43:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3273	#FFFFFF	#000000	##FFFFFF
##BD3273	1.00	5.43	3.87	5.43
#FFFFFF	5.43	1.00	21.00	1.00
#000000	3.87	21.00	1.00	21.00
##FFFFFF	5.43	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#4E5975

Deuteranopia (green-blind)

#747370

Tritanopia (blue-blind)

#CC214E

Achromatopsia (no color)

#6A6A6A

Design tokens & code

CSS

--color: #bd3273;
/* rgb */ color: rgb(189, 50, 115);
/* oklch */ color: oklch(54.8% 0.183 356.6);

Tailwind

colors: {
  custom: {
    50: '#d6769b',
    500: '#bd3273',
    950: '#000000',
  },
}

SCSS

$custom: #bd3273;
$custom-light: #d6769b;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3273",
  "rgb": {
    "r": 189,
    "g": 50,
    "b": 115
  },
  "hsl": {
    "h": 331.942,
    "s": 58.159,
    "l": 46.863
  },
  "oklch": {
    "l": 0.54753,
    "c": 0.18325,
    "h": 356.6
  },
  "luminance": 0.14338
}

Semantic roles & 50–950 ramp

primary

#BD3273

secondary

#81CAA8

accent

#E19946

background

#FDF7F9

surface

#FBEEF2

border

#D4C9CC

text

#15090E

muted

#837B7E

Preview Lab

Preview with #BD3273

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →