#BD3249#BD3249

#BD3249 is a mid, vivid red. Relative luminance 0.136; OKLCH L 53.6% C 0.175 H 16.3°. Best body text is #FFFFFF at 5.65:1 contrast (WCAG AA passes).

Color values

HEX	#BD3249
RGB	rgb(189, 50, 73)
HSL	hsl(350, 58%, 47%)
HSV	hsv(350, 74%, 74%)
CMYK	cmyk(0%, 73.5%, 61.4%, 25.9%)
CIE-LAB	lab(43.63, 56.04, 20.12)
CIE-LCH	lch(43.63, 59.54, 19.75°)
OKLab	oklab(53.6% 0.1676 0.049)
OKLCH	oklch(53.6% 0.175 16.3)
XYZ	xyz(23.3318, 13.5845, 7.6955)
Luminance	0.1358 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3249 #32BDA6

analogous

#BD328F #BD3249 #BD6132

triadic

#BD3249 #49BD32 #3249BD

tetradic

#BD3249 #8FBD32 #32BDA6 #6132BD

square

#BD3249 #8FBD32 #32BDA6 #6132BD

split-complementary

#BD3249 #32BD61 #328FBD

monochromatic

#5C1824 #8D2536 #BD3249 #D3596D #E08998

Accessibility & contrast

On white

5.65

#BD3249 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.72

#BD3249 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3249

5.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3249	#FFFFFF	#000000	##FFFFFF
##BD3249	1.00	5.65	3.72	5.65
#FFFFFF	5.65	1.00	21.00	1.00
#000000	3.72	21.00	1.00	21.00
##FFFFFF	5.65	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#585549

Deuteranopia (green-blind)

#7B7245

Tritanopia (blue-blind)

#CF003C

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bd3249;
/* rgb */ color: rgb(189, 50, 73);
/* oklch */ color: oklch(53.6% 0.175 16.3);

Tailwind

colors: {
  custom: {
    50: '#d8757b',
    500: '#bd3249',
    950: '#000000',
  },
}

SCSS

$custom: #bd3249;
$custom-light: #d8757b;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3249",
  "rgb": {
    "r": 189,
    "g": 50,
    "b": 73
  },
  "hsl": {
    "h": 350.072,
    "s": 58.159,
    "l": 46.863
  },
  "oklch": {
    "l": 0.53596,
    "c": 0.17464,
    "h": 16.3
  },
  "luminance": 0.13581
}

Semantic roles & 50–950 ramp

primary

#BD3249

secondary

#81CABE

accent

#E1C846

background

#FEF7F7

surface

#FCEDED

border

#D5C8C8

text

#160909

muted

#847B7B

Preview Lab

Preview with #BD3249

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →