#BD3248#BD3248

#BD3248 is a mid, vivid red. Relative luminance 0.136; OKLCH L 53.6% C 0.175 H 16.7°. Best body text is #FFFFFF at 5.65:1 contrast (WCAG AA passes).

Color values

HEX	#BD3248
RGB	rgb(189, 50, 72)
HSL	hsl(351, 58%, 47%)
HSV	hsv(351, 74%, 74%)
CMYK	cmyk(0%, 73.5%, 61.9%, 25.9%)
CIE-LAB	lab(43.61, 55.98, 20.71)
CIE-LCH	lch(43.61, 59.68, 20.31°)
OKLab	oklab(53.58% 0.1672 0.0503)
OKLCH	oklch(53.58% 0.175 16.7)
XYZ	xyz(23.2990, 13.5713, 7.5223)
Luminance	0.1357 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3248 #32BDA7

analogous

#BD328D #BD3248 #BD6232

triadic

#BD3248 #48BD32 #3248BD

tetradic

#BD3248 #8DBD32 #32BDA7 #6232BD

square

#BD3248 #8DBD32 #32BDA7 #6232BD

split-complementary

#BD3248 #32BD62 #328DBD

monochromatic

#5C1823 #8D2536 #BD3248 #D3596C #E08997

Accessibility & contrast

On white

5.65

#BD3248 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.71

#BD3248 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3248

5.65:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3248	#FFFFFF	#000000	##FFFFFF
##BD3248	1.00	5.65	3.71	5.65
#FFFFFF	5.65	1.00	21.00	1.00
#000000	3.71	21.00	1.00	21.00
##FFFFFF	5.65	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#585548

Deuteranopia (green-blind)

#7B7244

Tritanopia (blue-blind)

#CF003B

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bd3248;
/* rgb */ color: rgb(189, 50, 72);
/* oklch */ color: oklch(53.6% 0.175 16.7);

Tailwind

colors: {
  custom: {
    50: '#d8757a',
    500: '#bd3248',
    950: '#000000',
  },
}

SCSS

$custom: #bd3248;
$custom-light: #d8757a;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3248",
  "rgb": {
    "r": 189,
    "g": 50,
    "b": 72
  },
  "hsl": {
    "h": 350.504,
    "s": 58.159,
    "l": 46.863
  },
  "oklch": {
    "l": 0.53575,
    "c": 0.17462,
    "h": 16.7
  },
  "luminance": 0.13568
}

Semantic roles & 50–950 ramp

primary

#BD3248

secondary

#81CABE

accent

#E1C946

background

#FEF7F7

surface

#FCEDED

border

#D5C8C8

text

#160909

muted

#847B7B

Preview Lab

Preview with #BD3248

Body copy rendered with the generated semantic roles for this colour.

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