#BD3244#BD3244

#BD3244 is a mid, vivid red. Relative luminance 0.135; OKLCH L 53.5% C 0.175 H 18.5°. Best body text is #FFFFFF at 5.67:1 contrast (WCAG AA passes).

Color values

HEX	#BD3244
RGB	rgb(189, 50, 68)
HSL	hsl(352, 58%, 47%)
HSV	hsv(352, 74%, 74%)
CMYK	cmyk(0%, 73.5%, 64%, 25.9%)
CIE-LAB	lab(43.54, 55.73, 23.08)
CIE-LCH	lch(43.54, 60.32, 22.50°)
OKLab	oklab(53.5% 0.1657 0.0553)
OKLCH	oklch(53.5% 0.175 18.5)
XYZ	xyz(23.1727, 13.5208, 6.8573)
Luminance	0.1352 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3244 #32BDAB

analogous

#BD328A #BD3244 #BD6632

triadic

#BD3244 #44BD32 #3244BD

tetradic

#BD3244 #8ABD32 #32BDAB #6632BD

square

#BD3244 #8ABD32 #32BDAB #6632BD

split-complementary

#BD3244 #32BD66 #328ABD

monochromatic

#5C1821 #8D2533 #BD3244 #D35969 #E08995

Accessibility & contrast

On white

5.67

#BD3244 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.70

#BD3244 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3244

5.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3244	#FFFFFF	#000000	##FFFFFF
##BD3244	1.00	5.67	3.70	5.67
#FFFFFF	5.67	1.00	21.00	1.00
#000000	3.70	21.00	1.00	21.00
##FFFFFF	5.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#595444

Deuteranopia (green-blind)

#7C7240

Tritanopia (blue-blind)

#CF003A

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bd3244;
/* rgb */ color: rgb(189, 50, 68);
/* oklch */ color: oklch(53.5% 0.175 18.5);

Tailwind

colors: {
  custom: {
    50: '#d87577',
    500: '#bd3244',
    950: '#000000',
  },
}

SCSS

$custom: #bd3244;
$custom-light: #d87577;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3244",
  "rgb": {
    "r": 189,
    "g": 50,
    "b": 68
  },
  "hsl": {
    "h": 352.23,
    "s": 58.159,
    "l": 46.863
  },
  "oklch": {
    "l": 0.53497,
    "c": 0.17465,
    "h": 18.5
  },
  "luminance": 0.13517
}

Semantic roles & 50–950 ramp

primary

#BD3244

secondary

#81CAC0

accent

#E1CD46

background

#FEF7F7

surface

#FCEDED

border

#D5C8C8

text

#160908

muted

#847B7B

Preview Lab

Preview with #BD3244

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →