#BD3243#BD3243

#BD3243 is a mid, vivid red. Relative luminance 0.135; OKLCH L 53.5% C 0.175 H 18.9°. Best body text is #FFFFFF at 5.67:1 contrast (WCAG AA passes).

Color values

HEX	#BD3243
RGB	rgb(189, 50, 67)
HSL	hsl(353, 58%, 47%)
HSV	hsv(353, 74%, 74%)
CMYK	cmyk(0%, 73.5%, 64.6%, 25.9%)
CIE-LAB	lab(43.52, 55.67, 23.67)
CIE-LCH	lch(43.52, 60.49, 23.03°)
OKLab	oklab(53.48% 0.1653 0.0566)
OKLCH	oklch(53.48% 0.175 18.9)
XYZ	xyz(23.1424, 13.5087, 6.6980)
Luminance	0.1351 (WCAG relative)
Temperature	warm
Family	red

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD3243 #32BDAC

analogous

#BD3289 #BD3243 #BD6732

triadic

#BD3243 #43BD32 #3243BD

tetradic

#BD3243 #89BD32 #32BDAC #6732BD

square

#BD3243 #89BD32 #32BDAC #6732BD

split-complementary

#BD3243 #32BD67 #3289BD

monochromatic

#5C1821 #8D2532 #BD3243 #D35968 #E08994

Accessibility & contrast

On white

5.67

#BD3243 on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

3.70

#BD3243 on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD3243

5.67:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD3243	#FFFFFF	#000000	##FFFFFF
##BD3243	1.00	5.67	3.70	5.67
#FFFFFF	5.67	1.00	21.00	1.00
#000000	3.70	21.00	1.00	21.00
##FFFFFF	5.67	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#595443

Deuteranopia (green-blind)

#7C713F

Tritanopia (blue-blind)

#CF0039

Achromatopsia (no color)

#676767

Design tokens & code

CSS

--color: #bd3243;
/* rgb */ color: rgb(189, 50, 67);
/* oklch */ color: oklch(53.5% 0.175 18.9);

Tailwind

colors: {
  custom: {
    50: '#d87577',
    500: '#bd3243',
    950: '#000000',
  },
}

SCSS

$custom: #bd3243;
$custom-light: #d87577;
$custom-dark: #000000;

JSON

{
  "hex": "#bd3243",
  "rgb": {
    "r": 189,
    "g": 50,
    "b": 67
  },
  "hsl": {
    "h": 352.662,
    "s": 58.159,
    "l": 46.863
  },
  "oklch": {
    "l": 0.53478,
    "c": 0.17468,
    "h": 18.9
  },
  "luminance": 0.13505
}

Semantic roles & 50–950 ramp

primary

#BD3243

secondary

#81CAC1

accent

#E1CE46

background

#FEF7F7

surface

#FCEDED

border

#D5C8C8

text

#160908

muted

#847B7B

Preview Lab

Preview with #BD3243

Body copy rendered with the generated semantic roles for this colour.

Preview Lab → · Contrast checker → · Palette generator →