#BD31BC#BD31BC

#BD31BC is a mid, highly saturated purple. Relative luminance 0.166; OKLCH L 58.0% C 0.229 H 328.3°. Best body text is #FFFFFF at 4.85:1 contrast (WCAG AA passes).

Color values

HEX	#BD31BC
RGB	rgb(189, 49, 188)
HSL	hsl(300, 59%, 47%)
HSV	hsv(300, 74%, 74%)
CMYK	cmyk(0%, 74.1%, 0.5%, 25.9%)
CIE-LAB	lab(47.81, 69.71, -43.39)
CIE-LCH	lch(47.81, 82.11, 328.10°)
OKLab	oklab(58.04% 0.195 -0.1202)
OKLCH	oklch(58.04% 0.229 328.3)
XYZ	xyz(31.1613, 16.6486, 49.1395)
Luminance	0.1665 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD31BC #31BD32

analogous

#7831BD #BD31BC #BD3176

triadic

#BD31BC #BCBD31 #31BCBD

tetradic

#BD31BC #BD7831 #31BD32 #3176BD

square

#BD31BC #BD7831 #31BD32 #3176BD

split-complementary

#BD31BC #76BD31 #31BD78

monochromatic

#5C185B #8C248C #BD31BC #D458D3 #E088E0

Accessibility & contrast

On white

4.85

#BD31BC on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.33

#BD31BC on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD31BC

4.85:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD31BC	#FFFFFF	#000000	##FFFFFF
##BD31BC	1.00	4.85	4.33	4.85
#FFFFFF	4.85	1.00	21.00	1.00
#000000	4.33	21.00	1.00	21.00
##FFFFFF	4.85	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1466C0

Deuteranopia (green-blind)

#5878B9

Tritanopia (blue-blind)

#C34775

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #bd31bc;
/* rgb */ color: rgb(189, 49, 188);
/* oklch */ color: oklch(58.0% 0.229 328.3);

Tailwind

colors: {
  custom: {
    50: '#d578d1',
    500: '#bd31bc',
    950: '#000000',
  },
}

SCSS

$custom: #bd31bc;
$custom-light: #d578d1;
$custom-dark: #000000;

JSON

{
  "hex": "#bd31bc",
  "rgb": {
    "r": 189,
    "g": 49,
    "b": 188
  },
  "hsl": {
    "h": 300.429,
    "s": 58.824,
    "l": 46.667
  },
  "oklch": {
    "l": 0.58039,
    "c": 0.22905,
    "h": 328.3
  },
  "luminance": 0.16646
}

Semantic roles & 50–950 ramp

primary

#BD31BC

secondary

#80CA80

accent

#E24746

background

#FDF7FC

surface

#FBEEF9

border

#D4C9D2

text

#150A14

muted

#837C82

Preview Lab

Preview with #BD31BC

Body copy rendered with the generated semantic roles for this colour.

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