#BD31BB#BD31BB

#BD31BB is a mid, highly saturated purple. Relative luminance 0.166; OKLCH L 58.0% C 0.228 H 328.7°. Best body text is #FFFFFF at 4.86:1 contrast (WCAG AA passes).

Color values

HEX	#BD31BB
RGB	rgb(189, 49, 187)
HSL	hsl(301, 59%, 47%)
HSV	hsv(301, 74%, 74%)
CMYK	cmyk(0%, 74.1%, 1.1%, 25.9%)
CIE-LAB	lab(47.76, 69.55, -42.89)
CIE-LCH	lch(47.76, 81.71, 328.34°)
OKLab	oklab(57.98% 0.195 -0.1187)
OKLCH	oklch(57.98% 0.228 328.7)
XYZ	xyz(31.0539, 16.6056, 48.5737)
Luminance	0.1660 (WCAG relative)
Temperature	neutral
Family	purple

Closest named colors

Perceptual scales

Shades

Tints

Tones

OKLCH scale

Color harmonies

complementary

#BD31BB #31BD33

analogous

#7931BD #BD31BB #BD3175

triadic

#BD31BB #BBBD31 #31BBBD

tetradic

#BD31BB #BD7931 #31BD33 #3175BD

square

#BD31BB #BD7931 #31BD33 #3175BD

split-complementary

#BD31BB #75BD31 #31BD79

monochromatic

#5C185B #8C248B #BD31BB #D458D2 #E088DF

Accessibility & contrast

On white

4.86

#BD31BB on #FFFFFF

AA ✓AA large ✓AAA ✗

On black

4.32

#BD31BB on #000000

AA ✗AA large ✓AAA ✗

Best text color

#FFFFFF on #BD31BB

4.86:1 — WCAG AA (normal text) passes

Contrast matrix

fg \ bg	##BD31BB	#FFFFFF	#000000	##FFFFFF
##BD31BB	1.00	4.86	4.32	4.86
#FFFFFF	4.86	1.00	21.00	1.00
#000000	4.32	21.00	1.00	21.00
##FFFFFF	4.86	1.00	21.00	1.00

Color blindness preview

Protanopia (red-blind)

#1666BF

Deuteranopia (green-blind)

#5978B8

Tritanopia (blue-blind)

#C34674

Achromatopsia (no color)

#717171

Design tokens & code

CSS

--color: #bd31bb;
/* rgb */ color: rgb(189, 49, 187);
/* oklch */ color: oklch(58.0% 0.228 328.7);

Tailwind

colors: {
  custom: {
    50: '#d578d0',
    500: '#bd31bb',
    950: '#000000',
  },
}

SCSS

$custom: #bd31bb;
$custom-light: #d578d0;
$custom-dark: #000000;

JSON

{
  "hex": "#bd31bb",
  "rgb": {
    "r": 189,
    "g": 49,
    "b": 187
  },
  "hsl": {
    "h": 300.857,
    "s": 58.824,
    "l": 46.667
  },
  "oklch": {
    "l": 0.57982,
    "c": 0.2283,
    "h": 328.7
  },
  "luminance": 0.16603
}

Semantic roles & 50–950 ramp

primary

#BD31BB

secondary

#80CA81

accent

#E24846

background

#FDF7FC

surface

#FBEEF9

border

#D4C9D2

text

#150A14

muted

#837C82

Preview Lab

Preview with #BD31BB

Body copy rendered with the generated semantic roles for this colour.

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